2015-03-20 14:04

 

Special report: Health deduction Metro "beauty"

 

CNDSN3 month 19 days [] (reporter Shen Jie) as a new enterprise in the direct marketing sector, MetroInternational insists on "existence" only for the health of the enterprise purpose, in the spirit of reform and innovation, adhere to the "first after the specification, development" principle, strive to become a model forindustry standard development, scientific development, innovation, and gradually formed a development model with Chinese national characteristics of the direct selling industry, embarked on the development of a long-term, stable and healthy way. Through the construction of standard, tamp career platform efforts,Merro international development is rapid, rise, by virtue of Ganoderma lucidum mycelium technology with independent intellectual property rights, and gradually become the leader, products are popular at home and abroad. Make more people realize the health, happiness, wealth and value of life.

Health is the energy, leading the global integration strategy

Metro International direct selling business after ten years of wind and rain, not only to obtain the rising influence in Chinese direct marketing, in overseas markets also successfully set up the "Metro International"brand image, the needs of the market, policy support and the existing direct sales operations experience,Metro International global integration strategy also emerge as the times require. Metro International's global integration strategy will achieve the global development strategy of the integration of global marketintegration, marketing, global training education integration, global culture construction integration, based on integration of the global strategic layout, Metro International at present development focus in the Asia Pacific region, Europe, China district area three regional markets, has been started in 2014 Africa District,South American zone the two regional markets, the company will according to the different country's policiesto make the corresponding products in order to fine tune is more suitable for the local market and the development environment, and system and management will be the continuation of the current China regionsystem and management methods, and gradually form a global market layout.

At the same time, Metro International will also accelerate the overseas branch of the layout, and the existingoverseas country branch carries on combs, adjust the regional layout and function upgrade, enhance thesurrounding country business radiation function and dealer service function. Accelerate the global scientific research and production layout, complete the construction of overseas R & D center and production base of3 years, the formation of "localization" of the global product R & D and production supply pattern. Strive to 5years to achieve service to Chinese consumers home and overseas consumer family each 1000000, the progressive realization of the global business plans, marketing system, position system, the standard of service integration. Of the development as a specification of a higher level, Metro International alsolaunched the global integration strategy, global system integration, system construction integration,marketing integration and cultural integration system started. In the global integration of training and education, Metro International will establish a key region and key national wisdom business college,construction of intelligent location entity business school overseas branch; the establishment has Merro international characteristics, "localization" characteristics of global education training mechanism and training tutorial, and hold the globalization training instructor training, to achieve the globalization ofinteractive lecturer the establishment of the company, leading, integrated, multi language education training materials and materials and the auxiliary pin tool system. In order to Merro international intelligence systemculture as the foundation and the only standard, the use of advanced technology and means of publicity, the global transmission of inherit, absorb the global resources of the advanced culture, to create advancedenterprise culture and system culture; the realization of global cultural resources to achieve interactivecommunication, cultural exchanges and tourism between global marketing system.

High tech products, build international brand new value

High, fine, sharp is Metro products unique charm, but also Merro international on brand unremitting pursuit.In the increasingly fierce competition in the industry, scientific research ability is always the core strength of an enterprise, must have excellent scientific research strength, could obtain the sustained long-term development, can maximize innovation. Metro International will perfect innovation of scientific research intothe development of enterprises, not only will the research innovation and product structure adjustmenttogether, also cooperate with many domestic university and medical institutions, grasp the direction of the development of international health industry, ensure the realization of "high-tech health products research and development generation, production generation, research generation, reserve a generation", to enable enterprises to embark on a virtuous cycle of development road. To tie in with the diversified development strategy group, power large health industry development, Metro International R & D team in 2014 launched a mountain fruit and vegetable, palm oil moxibustion nano granule, polysaccharide Coffee and second generation air purifier four new products, including mountain fruit and vegetable granules using scientific research areas of human health breakthrough project before, active substance two and human life bodycells extracted from the green fruit and vegetable plants of similar, can promote the body's digestion and absorption, decomposition and transformation accelerated unabsorbed residues, and waste residue discharged outside of human cells.

Metro International in thirty-one years of research into the use of large, fermentation technique, for the first time in the world to extract polysaccharides of Ganoderma lucidum and the production of health food products from Ganoderma lucidum mycelium. Thus opened up a new era of Ganoderma lucidum polysaccharides application, and then for the development of edible fungus China and even the world's most authoritative (Ganoderma lucidum) mycelium polysaccharide R & D and production base. Its production plant, production equipment, quality testing equipment have reached the national advanced level. MetroInternational using modern biotechnology for industrial scale production, strain isolation, technicaltransformation, the scale of production and other aspects in the leading level of the world's edible funguspolysaccharide application field. Metro International not only realized the field fungi polysaccharidesscientific and technical aspects of the epoch-making breakthrough after, in in succession again combination technology, extraction technology has made a great progress, and made a number of national patents. The depth of the development of Metro International fungi polysaccharide health products has made considerable progress, and continuously improve product quality, not only best-selling domestic, but alsopopular in many overseas markets, become the pride of Chinese health products industry. Representativeproducts for the mycelium polysaccharide series of polysaccharide of Ganoderma lucidum, mushroomsAuricularia auricula polysaccharide, polysaccharide, Cordyceps polysaccharide and other products.

Stick force for good, has never forgotten to repay the society

As is known to all, Metro International uphold the principle of "existence" only for health purposes, theessence is the commitment to the community, Metro International just for the responsibility and mission and the existence of this is the eternal promise. Therefore, enterprises will be held victory in World Health Dayand year, establishing health enterprise own. The purpose is to put the Merro international health career toa new height. Metro International, the establishment of health section of the first enterprise in the industry, is to assume the responsibility to carry forward the Chinese culture of health, let the treasure of Chinese culture carry forward the culture of health, the benefit of mankind, let Merro international people to have ashow their health concept, health and cultural platform. At the same time, the Metro International HealthCulture and the world.

Metro International in development has never forgotten to repay the society, actively involved in education,poverty relief, disaster relief, vulnerable groups such as AIDS charity field. From India Ocean tsunami to offer the compassion to donate supplies Wenchuan, Ya'an earthquake, whether domestic or overseas, the face of a catastrophic disaster Metro always lend a hand in the first time, from the hope primary school donated to start the endowment project, down to the juvenile growth, up to the elderly care, Metro and strive to love the power to benefit more people. The release of Metro International on love, impact on the company's internal and humanities, when the company within the collective released love at the same time,and the influence of the dealers, and distributors on the release of love is completely influence the market.Metro International release of love, is not only a mere formality, but became a cultural. Through the donationof aged people, vulnerable groups, assistance in relief way, super tens of millions of dollars for the totalvalue of social contributions and. In the enterprise culture festival, Thanksgiving, Health Festival has become an important platform for the communication of the enterprise culture, and through this platform, thesocial responsibility consciousness, advanced health idea, excellent traditional moral concepts to achievesocial widely spread, for the construction of harmonious society and the Chinese dream, played a uniquerole and made its own contribution.

2015 is a crucial year for Metro International Development, also is the next ten years to open the first year,more be Merro international "three networks integration" strategy. Through the strategic operation, more than a year now, beautiful Luo Hui health pharmacy scale and brand advantages of fast highlights, cross-border, multivariate profit model, as well as large metro, presents the comprehensive integration of force;great development and the future pattern has been formed, a belongs to all the Metro International Humaninnovation, entrepreneurship, BOSSible age a strong opening. *

Editor: Che Wan Wan