2014-12-30 14:52

 

Korean cosmetics growth rate in Chinese attract people's attention

 

CNDSn December 30th news  (Internet) South Korean cosmetics company in Chinese do with. Traditionally, the high-end cosmetics market China by western major suit such as L''Or Al and so on to occupy the small city, is the domestic brand in the world. But since entering the China 10 years ago, the South Korean cosmetics brand in the continued rapid increase. South Korea's largest cosmetics company amore Pacific, growth rate of 31% this year, while L''Or Al and Shiseido growth rate of 12% for the. South Korea, a point of view is a technology to innovate, BB cream also by South Korea the first market. At the same time, the South Korean star effect to boost commercial growth, especially in the middle reaches of the market. Not only that, for example, amore Pacific also aimed at the high-end market, launched the high-end brand Sulwhasoo. Despite the new brand will continue to join the competition in the market, Laurie Du China cosmetics analyst Mintel said good, "South Korean cosmetics sales in China will continue to rise." *

(original title: Korean cosmetics in the Chinese attract people's attention amore aimed at the high-end market growth rate)

Editor: Dream culvert