【直报网12月30日讯】（新浪财经）由中央人民广播电台经济之声主办的“大国大时代十二月谈：一带一路合作发展通天下”于2014年12月22日在北京举行。以下为完美(中国)有限公司总裁胡瑞连演讲实录：

CNDSN December 30th news [] (Sina Finance) sponsored by the Central People's radio voice of the economy "era of the powers of twelve month: a cooperative development world" held in Beijing in December 22, 2014. The following is the perfect (China) Co., Ltd. President Hu Ruilian speech:

胡瑞连：首先谢谢主办方，自我介绍一下，我是马来西亚的第二代华人，我爸是从中国出去的，应该在一九三十几年就出去了，所以回到中国是在二十年前。刚刚听了几位专家跟地方领导以及海尔李总的介绍，我由于时间的关系，里面有一些资料，其实在网上大家就会看到，这个很快带过。当你企业在一带一路中的前进方向，如何抓住这个机遇以及国际化发展的一些情况。

Hu Ruilian: first of all thank the organizers, to introduce myself, I was in Malaysia second generation Chinese, my dad is from Chinese out, should be out in the Yijiusanshiji years, so back to the Chinese was twenty years ago. Just listen to the experts and local leaders and Haier General Lee introduction, I because of the time, there are some data in the Internet to see, in fact we will, this soon brought. When your enterprise in a forward direction along the road, how to seize this opportunity and in some cases the internationalization development.

大家刚刚应该也看到，除了最近提到的成都到西欧的铁路，29号，义乌到马德里的铁路也要开通了，听说时间也是缩短了，刚刚李总介绍到从海尔出去，一个星期就可以到欧洲了，以前可能需要很长的时间。

You just should also see, in addition to Western Europe's recent mention of Chengdu Railway, No. 29, Yiwu to Madrid railway also opened, that time is shortened, just Lee introduced to the total from Haier out, a week can go to Europe, before may take a long time.

另外还有一个，中国的超级推销员李克强总理，在泰国签订了一个106亿美金的高铁铁路。种种迹象可以看得到，这几年新一届领导层的带领下，全世界尤其是跟周边国家的外交方面，做的非常非常出色，海外华人也是非常非常骄傲的，也能够抬头挺胸了。这个是海上丝绸之路，这个就带过了。

In addition to a super salesman, China Premier Li Keqiang, in Thailand signed a $10600000000 High-speed Rail railway. All sorts of signs can be seen, these a few years of the new leadership under the leadership of the world, especially with the diplomacy surrounding countries, do very very well, overseas Chinese are also very proud, also can stand up straight. This is the Silk Road on the sea, this will take over.

我们其实在1994年进入中国，作为马来西亚侨资企业进入中国。我们现在在中国有34个分公司，有8000家到现在差不多9000家的专卖店，然后在中国有中山的生产基地，有扬州的生产基地，还有吉林的生产基地。在中山马上建第四个生产基地，在海外除了香港台湾地区还有其他分公司，在越南、泰国、马来西亚、新加坡、印度尼西亚以及缅甸都建立了海外分公司。

We in fact entered in 1994 China, into the Chinese as the Malaysia overseas Chinese enterprises. We have 34 branches in China now, there are 8000 home to nearly 9000 home shop, then Zhongshan's production base in China, Yangzhou production base, production base and Jilin. In Zhongshan immediately to build fourth production base in Hongkong Taiwan area, in addition to other overseas branch, in Vietnam, Thailand, Malaysia, Singapore, Indonesia and Burma have established overseas branch.

这二十年来，因为中国改革开放，给了海外华人华侨回到中国投资的一个机会。到今年为止，我们还能够取得双位数的增长，今天的增长大概是在30%左右。华侨华人的爱国情怀这一点，因为除了海外华人，我老爸是从中国出去的。记得从小的时候就听到父辈如何介绍中国。所以对这个所谓爱国，一个是爱我老爸的祖国，当然我也爱马来西亚这个国家。但在这里面我们讲，到底有怎么样的人数，不管是国内走出去的企业家，还是国外走进来的企业家，如何在“一带一路”大的战略背景下，能够发挥自己的作用，我在这边简单说一说。

The twenty years of reform and opening up, because China, an opportunity to the overseas Chinese returned to the Chinese investment. So far this year, and we are also able to achieve double-digit growth, today's growth is probably in about 30%. Overseas Chinese patriotic this point, because in addition to the overseas Chinese, my dad is from Chinese out. Remember from childhood heard parents how to introduce Chinese. So the so-called patriotic, one is love my dad's country, of course, I also love this country Malaysia. But inside in the US say, exactly how the number, whether domestic or foreign going out of the entrepreneur, the entrepreneur came, how in the "strategic background of a road" big, can play its role, I am here in simple words.

其实，自从2008年的世界金融海啸发生之后，应该是中国生产型企业走出去的一个非常好的机遇，因为在之前中国的产品都是品质相对不怎么好，价格便宜，品质不怎么样。但是因为世界金融海啸之后，全世界很多国家、很多消费者，在经济能力方面已经是购买力下滑，这个时候，他们要的不再是追求所谓的名牌、所谓的是谁生产，它追求的是性价比的品质产品。

In fact, since 2008 the world financial tsunami, should be a very good opportunity China production-oriented enterprises to go out, because before Chinese products are quality relative is not how good, the price is cheap, the quality is not how. But because of the world after the financial tsunami, many countries around the world, many consumers, in the economic capacity is already declining purchasing power, this time, they will no longer is the pursuit of the so-called brand-name, the so-called who is in production, it is the pursuit of cost-effective quality products.

恰恰在这个时候，我们的品质已经是越来越好了，而价格方面对于欧美国家来说是相对有竞争优势，不管是在很多国家的招标，当时他们都不看中国品牌，当时他们不得不向购买力低下的时候，他们要考虑品牌。那时候还有很多的问题，因为中国出去的企业，我们讲中国企业出去不管是国内国外，其中的一个方法就是自我残杀，这一点我想，不管最近进行过去战略来讲，是摩托车市场，是中国的摩托车可以讲是杀到越南市场，遍地都是，最后是自己企业把自己企业折磨死了，就是自相残杀。之后，中国摩托车在越南市场慢慢就下滑了，包括南车北车的案例。

Just at this time, our quality is getting better and better, and the price is relatively competitive advantage for American and European countries, whether it is in many countries of the tender, at that time they did not see China brand, then they have to time to lower purchasing power, they should consider the brand. At that time, there are many problems, because China out of the enterprise, we speak China enterprises out whether at home or abroad, a method which is self slaughter, the point I want to, regardless of recent past strategic terms, is a motorcycle market, is China motorcycle can be said is to Vietnam market, everywhere, the last is their own business enterprise tortured himself died, is to cut one another's throats. After that, China motorcycle in Vietnam market slowly went down, including CSR north car case.

中国走出去有很多机遇，产品越来越好，价格也有竞争力。但是我想，这里面刚刚还有李总提到的，品质这一块可能是我们需要注意的，要确保让海外消费者能够信任中国的产品。因为过去很多的经验，让不管是外国的，还是周边国家的很多消费者对中国产品有一点担心，开始是接受了，后来上了当了，受了骗了，变成反感。这个时候，“一带一路”的战略可以讲是另外一个机遇，所以走出去的企业这一块真的是要很重视。

Chinese go out and have a lot of opportunities, more and better products, the price is competitive. But I think, this just inside and Lee mentioned above, the quality of this piece may be we need to pay attention, to ensure that overseas consumers can trust China products. Because many of the past experience, let either foreign or neighboring countries, many consumers have a worry for Chinese products, beginning is accepted, and later on when, cheated, become disgusted with. This time, "along the way" strategy can be said to be another opportunity, so go out of business this one really is to attach great importance to.

否则的话，这样一个机遇，可能就让我们自己搞坏了。当然，另外还有一个，就是走出去，还有李总提到的，遇到另外一个挑战是人才的挑战。中国企业家走出去是一个机遇，但是往往中国企业家走出去不是想到东南亚，是想到欧美，不管是旅游也到欧美，投资也到欧美。

Otherwise, such an opportunity, can let our own ruin. Of course, in addition to a, is to go out, and Li always mentioned, encountered another challenge is the talent challenge. Chinese entrepreneur going out is an opportunity, but often China entrepreneur going out is not thought to Southeast Asia, Europe and the United States is thought, whether it is travel also to Europe and the United States, investment to Europe and the United states.

Enters the international market in fact, some of the Chinese enterprises before the Southeast Asian market, enter the international market a very good test place, because it is a member of the international market, but with the China geographical distance is very near, many overseas Chinese, you can speak Mandarin to communicate.

尤其是马来西亚，我们讲可以说是有很多多语言的环境，接触海外的外资，就是欧美的企业打交道了很久。另外，马来西亚的人才的性价比非常高。

Especially in Malaysia, we can say there is a lot of multi language environment, contact with foreign capital, is the European and American companies for a long time. In addition, Malaysia talent very high price.

另外马来西亚的招商引资其实比中国的招商引资的力度还大。马来西亚招商引资有几个项目，其实它给予的优惠是5+5一共十年的免税优惠。外汇的自由进入，人才的自由进入。当然还有一点，马来西亚可以吸引很多中国的朋友过去的一个地方，马来西亚有一个叫“第二家园”的政策，只要投资，存入30万的马币就是60万的人民币到马来西亚的银行，你就可以买房产，房产的要求需要7万马币，现在提到100万马币，你就可以拿到十年的居留权。这个十年过后还可以继续更新。这个对于马来西亚一个的吸引中国企业过去的一个地方。

In addition, Malaysia investment than actually Chinese investment strength is not big. Malaysia's investment in several projects, in fact it is given preferential duty-free concessions 5+5 a total of ten years. In the foreign exchange freedom, freedom of access to talent. Of course, Malaysia can be a place to attract a lot of China past friends, Malaysia is called a "second home" policy, as long as the investment, deposit 300000 RM is 600000 RMB to the Bank of Malaysia, you can buy a property, the property requirements of 7 ringgit, now referred to 100 ringgit, you can get the right of abode in ten years. This ten years later still can continue to update. This for one of Malaysia attract a place the past Chinese enterprises.

我觉得作为中国的企业家，这个机遇真的是千载难逢，因为中国有巨大的市场、巨大的人口、巨大的消费力，我们现在有巨大的产能，性价比非常高。刚刚好，国外市场“一带一路”的国家需要中国很高的性价比高的地方，也有当地很多东西进来中国。中国企业家只要敢想，在我们国家领导走出去的过程里面，建立起来这样的关系，送出这样一个顺风车，应该是非常好的一个机遇。当然在整个过程里面，刚刚李总也提到，电子商务，过去中小企业走出去不容易，过去中小企业要把产品让消费者知道真的不容易，但是因为移动互联网，因为我们的阿里巴巴[微博]，我相信在未来的很短的时间内，全世界将会因为中国的移动互联网，中国的电企商务和改变，加上刚刚大家提到的一带一路所有的建设，不管是海上丝绸之路，最终我想也是中国移动互联网、中国电企商务能够带领很多中小企业走出去的机遇。

I think as Chinese entrepreneurs, this opportunity is really rare, because Chinese has a huge market, huge population, huge consumption power, we have a tremendous capacity now, very high price. Just good, the foreign market "along the way" of the country needs China to a very high price to high places, there are also many local stuff in china. Chinese entrepreneurs, as long as you dare to think, during our country leaders walked out, set up such a relationship to send such a ride, should be a very good opportunity. Of course, in the whole process, just Lee also mentioned that the electronic commerce, the past small and medium-sized enterprises going out is not easy, the past small and medium-sized enterprises to product let consumers know really is not easy, but because of mobile Internet, because our Alibaba [microblogging], I believe that in the future a very short period of time, the whole world will be because of mobile Internet in China, electric power enterprises business and change China, plus we just mentioned a way all construction, no matter is the Silk Road on the sea, finally I think is China Mobile Internet, China electric power enterprises business can take a lot of small and medium-sized enterprises going out of the opportunity.

所以在这边，作为马来西亚公司，二十年在中国的市场上讲发展到今天，我们也刚开始走出去，当然走出去的速度比较慢，没有海尔公司还有其他的公司那么快，在这一块，最后我在这边再一次感谢主办方，也祝福我们的中国发展越来越好。谢谢大家！▲

So here, as a Malaysia Company, twenty years in the Chinese market development to today, we are just beginning to go, of course, go slow, not Haier and other companies so fast in this piece, finally I am here once again thank the organizers, also wish our development in China getting better and better. Thank you! *

（原标题：胡瑞连：中国企业国际化可先在马来西亚试水）

(original title: Hu Ruilian: the internationalization of Chinese enterprises can be the first in Malaysia to test)

责任编辑：小申

Editor: small Shen