2015-04-27 14:51

 

The direct research released a report in response to direct "employment is useless"

 

CNDSN (a financial news network April 27th Zhang Ke) Peking University Center for research and development of the direct selling industry Chinese "released in April 25th 2014 Chinese direct selling industry corporate social responsibility report" said, in the whole society to promote the employment in the background, the direct selling industry to undertake a responsibility, is a "no fences employment platform".

"The society once the salespeople fluidity big, the direct selling industry is not conducive to the employment argument, and that the employment of direct selling enterprises released is false." Development Research Center of the Peking University Chinese direct selling industry deputy director Yang Qian in an exclusive interview with reporters said, "we have done calculations, engaged in the direct selling industry personnel, 5 people have 1 people will stay, after 2-3 years to engage in direct selling business, and become a means to earn a living."

Yang Qian said to the reporter, "although not a 'business'. But direct marketing to promote employment. " For example, in addition to the daily direct sales business, a lot of direct selling enterprises to carry out public welfare projects, such as the mother water cellar, rural education is also a large number of salespeople do.

According to the Ministry of Commerce statistics information management system of the direct selling industry, as of the end of 2014, a total of 50 direct selling companies (26 domestic enterprises, foreign enterprises 24), provincial branches 357, 12174 service outlets, direct selling 3480 kinds of products, marketing staff of 3096000 people.

In 2014, China's 49 officially get direct selling license of the enterprise tax amounted to 5580000000 yuan. In addition, the amount of sales tax reached 150000000 yuan.

"Direct selling enterprises is not high threshold limit in employment staff employment." Development Research Center of the Peking University Chinese direct selling industry executive director Wang Yuben said, the development of direct selling enterprises will form the leverage effect and provides a wide range of employment opportunities for the society.

Wang Yuben thinks, the development of direct selling enterprises, is of great significance to solve the problem of employment of laid-off workers, self-employed persons. This contribution, not only help the government to ease the employment pressure, promoting social harmony and stability, but also provides a way for the development of the direct selling industry occupation with the person.

According to the report, in the direct selling industry employment is not too high threshold, namely, direct selling enterprises in employment staff employment without too much capital threshold, the threshold for the knowledge, skills, experience threshold threshold limit. On the contrary, the direct selling enterprises to provide professional training for employment. Direct selling enterprises to absorb the social employment, can according to the system of enterprise, the training of the sales team, sales skills and product knowledge, so as to improve their comprehensive quality. "

(original title: University Research Report "direct response marketing employment useless")

Editor: small Shen