[Direct Report Network BeijingDecember 21st] (Xinhua net)Recently, the Quanzhou Bureau of Industry and Commerce held a "training meeting on standardizing the operation of the direct selling industry". Seventeen direct selling enterprises and their distributors and 35 representatives participated in the training meeting. Many of them did not carry out business in Quanzhou. Representatives were also sent to communicate and Study on their own initiative. This year, Quanzhou has held two centralized symposiums on direct selling enterprises, more than 30 direct selling enterprises have participated, and directed interviews and guided six direct selling enterprises.

At the training meeting, the relevant leaders of the Municipal Bureau of Industry and Commerce interpreted the spirit of documents issued by the State Administration of Market Supervision since this year on regulating direct selling and regulating pyramid selling, reported the current situation of supervision and prevention of pyramid selling in the national and regional direct selling industries, and analyzed several major cases of illegal operation of direct selling investigated and handled throughout the country this year.

Ouyang Qiman, deputy director of Quanzhou Bureau of Industry and Commerce, stressed at the meeting that direct selling enterprises and their related business practices should be further regulated in accordance with the law and regulations. We will resolutely investigate and punish illegal business practices together and implement joint credit punishment. Encouraging and advocating honest and law-abiding operation of direct selling enterprises, the industrial and commercial departments will endeavour to provide necessary help for the healthy and sustainable development of direct selling enterprises within the scope permitted by laws and policies.

Enterprise representatives at the meeting said: "This is not only a guide to standardize the operation of the direct selling industry, so that enterprises have a deeper understanding of regulatory policies and regulations, but also let us feel the care and care of the management departments for the direct selling enterprises." At the meeting, the representatives of the direct selling enterprises signed a letter of commitment, advocating and promising to operate in good faith according to law, fair and fair competition, safeguarding the legitimate rights and interests of consumers and operating order of the direct selling industry.

In recent years, the pressure of domestic economic downturn has increased, the development of regional direct selling industry has been limited, and the impact of market impact and spread of network pyramid selling brought by the development of e-commerce has made the competition of direct selling industry more intense. Some enterprises and employees are more likely to engage in false illegal publicity and pyramid selling under the banner of direct selling enterprises.

In this regard, Quanzhou Bureau of Industry and Commerce pays attention to strengthening supervision and law enforcement, strengthening the rectification of illegal direct selling and pyramid selling, focusing on the investigation and punishment of online pyramid selling under the banner of direct selling and illegal advertising of direct selling enterprises. This year, eight reports and transfers involving suspected pyramid sales of direct-selling brands have been checked, and one case of illegality in advertising of health products promoting direct-selling brands with disease prevention and treatment functions has been investigated and dealt with.

At the same time, Quanzhou Bureau of Industry and Commerce also pays attention to strengthening the publicity and education of laws and policies. By organizing symposiums, issuing leaflets, making network publicity courseware, setting up outdoor public service advertisements, disclosing typical cases of illegal direct selling, issuing warning and early warning, it will enhance consumers'awareness of rational protection of rights according to law and honest operation of direct sellers.

Quanzhou Bureau of Industry and Commerce has also taken advantage of the technical and experience advantages of the pilot units of network pyramid selling monitoring and investigation of the State Administration of Market Supervision, strengthened the monitoring and analysis of network market behavior and public opinion related to direct selling enterprises and their business behavior, and found problems and intervened in timely disposal. For example, in the process of monitoring public opinion in the network market, it was found that a consumer who listened to the "exaggerated propaganda" of the distributor had purchased tens of thousands of health care products, but failed to achieve the desired effect, but suffered from the lack of effective evidence and could not defend his rights. The Bureau urges direct selling enterprises to fulfill their responsibility of returning goods according to law, and guides them to strengthen the standardized management of dealers'advertising and after-sales service. At the same time, it explained the regulations and policies of direct marketing supervision to the consumer, instructed them to safeguard their rights according to law, and resolved the disputes between the two sides.