[direct network reported that Beijing January 27 hearing (Xinhua) January 26, "of Chinese enterprises' global effect" -- the first foreign-funded enterprises in China Development Forum and the 2015 foreign-funded enterprises in China competitiveness index report "conference was held in Beijing.

The activities by the relevant national ministries guidance, designed to further promote foreign enterprises in China to deepen understanding of the current situation and prospects of China's economy, the opportunities and challenges of the Chinese market, as well as to enhance the competitiveness of the market in china.

At present, the development environment of transnational corporations in China is experiencing some new changes. China's economic growth has slowed down, more standardized market supervision, industrial transformation and upgrade the like a rising wind and scudding clouds, foreign-funded enterprises also face rising cost of labor, raw materials, land and other effects. At the same time, local enterprises have become more and more competitive and market competition has become more and more competitive. In the face of these changes, how to build a competitive advantage in the Chinese market, foreign companies have been concerned about.

The famous economist, National School of administration decision-making advisory department deputy director Wang Xiaoguang believe that at present, China's economy has entered a new kinetic energy conversion, the conversion is a difficult process, but with the growth of China's economy, the upgrading of the consumption structure, the real supply side reforms this thing to do after, transformation upgrading of the results in the "45" end, or in the "Fourteen five" period will be revealed.

Million AIDS China area president Ma Ru Chao believes that in the head in the past 20 years which, most of the foreign in China, mainly to create some new products, international brands from Europe or the United States to China, to promote the brand to Chinese consumers. In the future the focus of multinational companies to pay attention to how the global product localization, the global brand reputation and advantages to the needs of Chinese consumers to under the new economic norm implementation and faster development of the multinational business.

Recently, the Ministry of Commerce released the latest data show that 2015 China's absorption of foreign capital scale a new high, when the establishment of enterprises with foreign investment 6575 2 million, an increase of 11.8%; the actual use of foreign investment amounted to 780 billion yuan, an increase of 6.4%. Not only the scale and amount of foreign capital has increased, the quality of foreign capital has been improved, the industrial structure has been further optimized.

Over the past year, despite a variety of concerns about the Chinese economy, especially about foreign capital withdrawal from time to time spread, but the Chinese economy has withstood the pressure, with a solid data back to a variety of questions. China's investment environment, "the scenery here is still good".

"Objectively speaking, China over the past ten years in the protection of intellectual property rights has made good progress, such an environment let us be assured the R & D base moved to China to. Generally speaking, Novartis is full of confidence on the Chinese environment and development potential. "We will continue to increase investment in this market, and the depth of integration of China, this is our basic attitude towards the Chinese market." President Xu Haiying said Novartis China.

"The work we do every day, hope can really create value, not only to our own bring value, also hope to be able to bring value to the society as a whole, Nestle, we call for the creation of a common value, it is the enterprise obtain sustainable competitiveness lies." Nestle (China) Co., Ltd. Greater China food and beverage department President Zhai Guobiao to share with you the secret of Nestle in China to maintain sustained growth.

Activities, by the Central University of Finance and economics of multinational companies in China competitiveness evaluation task group created the 2015 foreign-funded enterprises in China competitiveness index report "officially released report announced the" 2015 foreign-funded enterprises in China competitiveness ranking list. Unilever, Samsung, abb, Johnson & Johnson, Volkswagen, Intel, Bosch, Toyota, Siemens, ZF and other 10 enterprises awarded the foreign-funded enterprises in China competitiveness of the former top ten.

General competitiveness ranking

Dr. Li Yuwei, head of Multi-National Corporation's competitiveness evaluation research group in China, said that 2015 foreign enterprises in China competitiveness evaluation includes multi-level indicators. The first level indicators include finance, marketing, operations, human resources, technology and innovation, social responsibility, corporate global influence, etc.. A level indicator is divided into a plurality of two level indicators, two indicators to set up several

Three level indicators; research data sources include three parts: China's Economic Yearbook, the Asia Pacific business analysis, online open data and Market Research data. Sample selection is mainly Forbes 500, including a part of the top 2000 companies, the calculation method is mainly used market survey, expert conference law, factor analysis.

Forum also released the 2015 outstanding contribution award for foreign enterprises in China, 2015 foreign enterprises in China outstanding enterprise citizen list. Qualcomm, Nestle, Novartis, BMW, Amway, AIA, Philips, Samsung Electronics, sands China obtain 2015 "in China foreign enterprises outstanding contribution award"; such as the new, Pepsi, million AIDS, Bangkok Bank, whirlpool for 2015 foreign-funded enterprises in China, outstanding enterprise citizen "list.

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