2018-12-21 15:52

 

Ouyang article: Next year, the development of direct marketing industry should highlight a word of "stability"

 

[Direct Report Network BeijingDecember 21st] (Direct Sales Reporting Network)On December 13, the Political Bureau of the Central Committee convened a meeting to analyze the economic and other work in 2019. In accordance with the requirements of "further stable employment, stable finance, stable foreign trade, stable foreign investment, stable investment and stable expectations" of the central government, the direct selling industry must highlight the word "stable" in its development next year.

In 2018, under the correct leadership of the Party and the government, the direct marketing industry earnestly studied and implemented Xi Jinping's socialist thought with Chinese characteristics in the new era. In accordance with the strategic plan made at the Nineteenth Congress of the Party, it adhered to the general tone of steady and progressive work, fulfilled the requirements of high-quality development, effectively responded to profound changes in the external environment, and made good achievements in general. However, there are still some thorny problems in the development of the direct selling industry: violation of regulations or related to biography is the number one problem in the development of the direct selling industry, and its impact on social stability can not be underestimated; a few of the suspected problems of pyramid selling have not been fundamentally solved, and the mechanism of the development of direct selling is still in danger; some of the direct selling enterprises violate regulations or involve in biography. After being interviewed, they have no ability to "heal" themselves, and the "invisible bomb" which affects social stability is difficult to dismantle, and so on. To solve these problems, market regulators must help enterprises to solve them seriously within the framework of laws and regulations.

2019, the 70th anniversary of the founding of New China, is the key year to win the first century goal of building a well-off society in an all-round way. The Central Committee demands that we adhere to the general tone of steady progress, new development concept, high-quality development, supply-side structural reform as the main line, deepen market-oriented reform, expand high-level openness, maintain sustained and healthy economic development and overall social stability, lay a decisive foundation for building a well-off society in an all-round way, and celebrate the Chinese people with outstanding achievements. The 70th anniversary of the founding of the Republic.

According to the requirements of the central government, the development of the direct selling industry next year must highlight the word "stable". On the one hand, we need to further standardize the development of direct marketing industry, on the other hand, we need to create a relaxed business environment, which is a "stable" one. As far as standardizing direct marketing is concerned, the relevant provisions of the Regulations on Direct Marketing Management and the Regulations on Prohibiting Pyramid Marketing must be strictly implemented. In accordance with the basic spirit of the documents No. 7, 8 and 9 issued by the State Administration of Market Supervision and Administration in 2018, the direct selling enterprises should be interviewed in time for violation of regulations or dissemination, and the enterprises should be urged to improve. Direct selling enterprises with particularly serious problems should be carefully evaluated. In case of necessity, according to the relevant provisions of the Regulations on Direct Selling Management, the necessary withdrawal mechanism may be adopted to revoke the direct selling license. At the same time, we should create a relaxed business environment for the direct selling industry and provide policy and legal services for the development of direct selling enterprises. Where a direct selling enterprise violates regulations, such as multi-level direct selling oriented by selling direct selling products, the law enforcement departments should follow the relevant judicial interpretations and regulations, not to deal seriously with illegal pyramid selling by cracking down on it, let alone arrest the legal representative of the direct selling enterprise.

The development of direct selling industry next year highlights the word "stable", which must be based on deepening reform and accelerating development. Compared with the economic growth rate of our country of 6% to 7% annually, the development speed of direct selling industry has indeed dropped in recent years, especially in 2018, the decline may reach about 15%. It should be noted that our country is now in the stage of transition from overall well-off to comprehensive well-off, which is the key period of development and the key stage of reform. In this period, the task of dealing with the relationship between reform, development and stability is extremely arduous. Therefore, the direct selling industry must be guided by Xi Jinping's socialist ideology with Chinese characteristics in the new era. First, we should maintain the coordination and mutual promotion of reform, development and stability in the dynamic process, and promote the direct selling enterprises to achieve new growth in the structural reform of supply side. Second, we should unify the strength of reform, the speed of development and the degree that society can bear, so as to make the direct selling industry. Development should always pay attention to adapting to the national conditions and social affordability; third, to continuously provide consumers with cheap and good products and services as an important combination of promoting development and stability. Only in this way can the development of the direct selling industry in the next year really highlight the word "stable" and make due contributions to the harmonious development of the whole economy and society.