2018-04-04 15:59
Ouyang: the ＂Internet plus＂ to add a new direct kinetic energy
[report] net Beijing on April 4th news (Ouyang article / author) direct selling enterprises what is the successful operation of the "Internet plus" strategy? I think that is a very important indicator of the direct selling companies in the "Internet plus" has no added new energy. Therefore, the "Internet plus" with a new energy, this is the direct selling enterprises should pursue the goal.
The performance of the direct selling industry in 2017 is generally on the decline. The main reason is that the direct selling enterprises are not successful in the new and old kinetic energy conversion process, so if the new kinetic energy is not much new, the decline of the performance may continue. How to realize the effective transformation of old and new energy, the author thinks that the successful use of "Internet plus" is an important choice of direct selling enterprises. Suzhou green leaves grow so fast, through the "Internet plus" with a new energy, this is one of the main reasons. We should learn from this successful experience.
Analyzing the experience of green leaves, I believe that as a direct selling enterprise, we should have a deep understanding of the stages of economic development and grasp the connotation and denotation of new kinetic energy. In general, the old kinetic energy refers to the kinetic energy that relies on a large amount of resources, high environmental costs and social costs to drive economic growth. The new kinetic energy refers to the kinetic energy that relies mainly on scientific and technological progress and high quality human capital to drive the high quality of the economy. Practice has proved that the "Internet plus" for direct selling enterprises to promote new energy conversion, the establishment of the system of the various elements of the mechanism to stimulate the vitality, is the positive meaning of the. Success leaves lies in: through the implementation of "Internet plus", both to increase efforts to support new technologies, new models, new formats, new industries, to achieve "out of thin air", the new engine to create economic growth; and is committed to the transformation and upgrading of traditional industries, to achieve "a new", to promote high-end traditional industries and low The transformation of carbonization and intellectualization promotes the emergence of new shoots of old trees. The two complement each other and integrate organically, which is an effective exploration of green leaf's smooth transformation of new and old energy.
"Internet plus" with a new energy, the key is to develop a new concept as a guide, firmly grasp the main line of the supply side structural reform. Green practice tells us that the implementation of the "Internet plus" process, is actually in the new development concept as a guide, whether to conform to the new development concept as the basic standard of the new process to distinguish kinetic energy; that is closely linked to the supply side structural reforms, promote the transformation and upgrading of the new and old process kinetic force is dominant momentum; reform The process of promoting structural adjustment, reducing the supply of inefficient and low-end, expanding the supply of effective and middle and high end, and enhancing the adaptability and flexibility of the supply structure to the change of demand. Therefore, the "Internet plus" with a new energy, the most fundamental is that the supply system adapt to the changes in demand structure. The author found that the performance of some direct selling enterprises in the past two years has fallen a lot. The key key is the lack of understanding of the significance of the structural reform of the supply side, and the ineffective supply has affected the development of direct selling enterprises. This lesson should be very profound. From this perspective, grasp the main line of the supply side structural reform, effectively promote the new momentum continued conversion, this is the revelation of the successful operation of the green Internet plus "for us.
We should pay attention to such a question: "Internet plus" as a new thing, it also has such problems, especially the marketing organization and marketing personnel also through "Internet plus" so-called upgrade". In this regard, we should take advantages and avoid disadvantages, and adopt a tolerant and prudent way of supervision. On the one hand, to encourage enterprises to implement the "direct Internet plus" foster new energy; on the one hand, and resolutely fight against pyramid schemes using "Internet plus" to bluff and deceive. We believe that by constantly sum up experience, "Internet plus" with a new energy direct selling enterprises will be more and more, the direct performance decline of the situation will be effectively curbed.
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