2018-01-30 15:22
Observation: ＂revive demon borrow Internet marketing alert＂
[news] January 30th report Beijing (Science Daily) with severe blow to the public security departments, telecommunications fraud is less and less, relying on computer network, social networking sites, chat software, network fraud is becoming more and more. The micro business, digital currency, loan funds, disk and other campus network marketing has become the hardest hit "".
In the Internet / e-commerce coat MLM organizations use Internet plus, network finance, virtual economy concept set a scam, billions of MLM major surfaced from time to time, implicated in a wide range, many victims.
This newspaper has launched a series of articles to reveal the Internet scams that are new technologies and new modes of deception, to help consumers see clearly the essence of those rich bubbles.
At the end of last year, Zhang Xiaolei, the actual controller of the Qian Bao network, surrendered to himself. After a preliminary investigation by the police, the principal amount of the unpaid fund-raising participants was about 30 billion yuan.
This is still in the detection of the cross year big case, is not the first deception, is identified as pyramid marketing and suspected pyramid marketing enterprises have been countless. However, countless people are still unaware or unwilling to believe that the "new model" of acquiring wealth is just a speculative or bubble.
Network marketing campaigns easier said than done
In the micro business electricity supplier, multi distribution "and" consumption and investment "and" mutual love "in the name of coerced a lot of people and money, MLM is relying on the Internet to accelerate the spread of viral transmission, incoming one after another.
China Electronic Commerce Research Center Director Cao Lei said: "network marketing is more deceptive means, even worse, and the traditional marketing often occur between acquaintances, propagation speed is limited, by way of the Internet marketing will usually have explosive growth, the consequences are often very serious."
Cao Lei said, the only way into the network marketing is avoided, don't go to see the temptations return, but should see the "project" whether goods or pay a subscription fee to obtain qualifications or develop others to join qualification; the need for the development of others to become offline, and the development of the staff with its direct or indirect rolling development of the number of personnel on the basis of remuneration; whether directly or indirectly the development of staff sales based on the calculation of return.
In January 19th, the Ministry of Public Security announced that the State Administration for Industry and Commerce and network marketing on illegal and criminal activities carried out joint campaigns, concentrated destroyed MLM organization system, severely punish MLM backbone members, the network marketing of illegal and criminal activities to destroy type encirclement.
"Industry and commerce, public security departments to find traces of illegal pyramid selling in the hundreds of millions of information easier said than done."
When it comes to network MLM lvjinbujue, press the calabash gourd reasons, Cao Lei told Technology Daily reporter said: "network marketing and traditional marketing profit there is no essential difference, but even breaking the geographical borders, concealment, illegal low cost, is still in the business of supervision" grey areas ", to combat the difficulty."
The temptations of profiteering in the consumer rebate fraud
In the variety of internet pyramid types, the most common pattern is consumption rebate. Under the bewitching of high returns and short - term returns, there are countless deceived people, involving billions of money and even billions of money.
It is known that Wanjia shopping rebate network has 2 million members when it was investigated and dealt with, amounting to 24 billion 45 million yuan, which has become the largest and most serious consumption rebate fraud case.
Shopping rebate is the marketing innovation of e-commerce, rebate platform, consumers and businesses can get benefits from it, but in the process of development, it has become a variant of traditional pyramid selling. A lot of people enter the trap of "high return", which is full of confusing concepts such as consumption return, consumption equivalent to saving money and consumption. At a time, this seeming reasonable consumption pattern is burning all over the river and the north and south.
Cao Lei believes that "high return" violates basic economic knowledge and does not have continuous operability. No business mode can support businesses to provide free products for a long time. Cao Lei told ScienceDaily Daily reporters: "such traps are not difficult to identify. The proportion of normal consumption returns is not too high, which usually will be cashed on the spot or within a few days. There is no time difference between cash return and consumption behavior."
In addition to the "high return now," Chinese e-commerce research center researcher to remind consumers to stay awake in the following several hit "project": pull the head of "higher" earn reward "game" and "money game"; the name of the listing and financing, the purchase of the original shares, financial investment and other guise, in order to induce high return "capital operation; induce investors to high interest investment, encourage the development of new members to the Charity Award"".
Many people lose their ability to think
The reason why deception is always repeated is not because of how smart a cheater is, but because we can't restrain greed, and even take the liar as idolatry in the desire and confidence of getting rich overnight.
In "safe Nanjing" official micro-blog released Zhang Xiaolei "surrender" of the news, some of the money treasure net fans even suspected of "safe Nanjing" hacking, "safe Nanjing" had to send a note of comments. Even so, some "optimistic" users still believe that the "surrender" is not true, waiting for Zhang Xiaolei to refute the rumor.
"The collapse of Qian Bao network has produced a series of chain reactions, a lot of financial platforms have fallen down, capital platform running, default formed a trend." Dong Yizhi, lawyer of Beijing Yida (Shanghai) law firm, said that with the continuous development of people's investment philosophy, all kinds of financial platforms emerge in an endless stream, and private financial platforms occupy a large proportion. Once the Qian Bao network spread, it will have a great impact on the financial system and even the social stability, which seriously affects the development of the real economy.
The secret of the rapid rise of Qian Bao's network in a short period of few years is simple, which is "pay deposit, look at advertising, do tasks, earn extra money". The interests and the demonstration effect visible so many people lose the ability to think, many of them have strong recognition ability of the civil servants, the intellectuals and the success of mixed long shopping malls, these highly confident people even believe that an innovative business model is the manipulation of money treasure net.
Invest the money treasure net Wu know, the front end does not flow, the main mode is the gold back sooner or later collapse, also know that in the absence of the return to the bank to cash account before the high income he has only a virtual number, but he is betting that he was not the last of the "disk access man".
Even the money treasure net accident, the main task of the distribution platform have closed, not afraid of death or just a search on the Internet, There are plenty of people who, as the advertising platform will be able to make money, still continue to be innumerable, a large number of investors sought.
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