2015-06-05 16:42

 

Market Research Chinese collagen peptide: MLM model is popular

 

CNDSN June 5 news] (China Economic Net collagen protein food, health care products in the developed countries and regions have become the favorite products, its popularity is similar to our cooking in the monosodium glutamate, an indispensable daily. Since 2011, China's collagen peptide downstream industry has also entered a new round of boom cycles, thus attracting some speculators and unscrupulous persons. Some experts told reporters that the current collagen protein peptide market, MLM mode prevails. In addition, collagen products are hard to find information, products is the lack of quality inspection certification.

MLM model is popular

In the national twelfth five year plan and industrial restructuring of the big policy, the collagen peptide industry is facing huge market investment opportunities, the industry is expected to usher in a new opportunity for development. But reporter survey found that the current in the industry there is no lack of speculators and illegal, they engaged in illegal direct selling, illegal enrichment, illegal collection, mob sales etc. some completely contrary to the industry for the purpose of illegal sales activities, seriously disrupting the market order, damage to the product reputation of the collagen protein peptide Market in China, affecting the industry a number of informal enterprises reputation, resulting in a very bad notorious markets and trade order confusion. Industry experts also admitted that the current collagen peptide industry MLM.

Currently China is engaged numerous collagen products company, but collagen products and relevant information is hard to find, a lot of people nor understand the sales channels. Many companies to sell goods, provide services, project investment and other business activities name, participants are required to pay fees or purchase of goods and services, investment and other qualification for joining, and the composition of the level in a certain order, directly or indirectly to the number of staff development as payment or rebates according to lure participants to continue to participate in the development of others.

Recently, reporters get a Beijing plateau holy peptide, the internal information of the collagen product company. The information shows that the company implemented a leadership bonus system staff. In the system, Beijing plateau Saint peptide internal data interpretation for, "companies to come up with your direct push member (generation to generation 3) 5% of their income as your leadership bonus (that is to say, recommend a person can make money, as long as you help you recommend this person as long as he has to make money you will make money)", and further, for example, "a today earned a total of more than 30000, then the company will took 3 00000 5% bonus to you even if today you don't have to do anything you earn 1500 yuan, this is leadership award."

In addition to the leadership prize, the Beijing plateau St. peptide also launched the love bonus, lucky money, etc., to achieve the purpose of illegal stimulation sales.

Product lack of quality certification

Any one industry in the development and expansion of the process, some speculators took a fancy to the industry's future development and bring considerable profits and do not meet the industry rules of speculative hack and industry which is in the process of the development of these speculators or illegal created a hotbed of effect. In the face of China's such a huge collagen peptide market will naturally many speculators and illegal breeding, those aimed at the market of collagen peptide of some people with ulterior motives of the people find the opportunity.

Reporters to see the official website of a lot of collagen products sales company, the company most of the site is simple, less the amount of information, and many of them are about the company, and product information is very few, even some of the company's website, there are only a few product pictures.

The aforementioned Beijing plateau Saint peptide company, in high-profile under the banner of the name of the industry leading enterprises, but official website on the sale of products, only a product packaging pictures, no any text that, a word about the quality of the products and product efficacy detection. In addition, the product has no national inspection, testing report. 3

(original title: Chinese collagen peptide Market Survey: MLM model popular)

Editor: Little Shen