[news] January 20th reporting network in Beijing (love direct) in the popular background of entrepreneurship, innovation under the Internet plus trend, focus on China health industry direct selling enterprises should decide on what path to follow? In this regard, the new president An Ziyu Sarkozy, has its own unique views.

sustainable development

An Ziyu said that the creation of the era, the direct marketing industry needs to reflect and innovate from three major aspects of rational cognition, education and training and business philosophy, in order to achieve sustainable development. Specifically, first, direct marketing in the era of the wilderness, caused a lot of bad impression of social masses, along with the policy control, the industry gradually into the rational development period, the public should also return to direct the rational cognition, a clear understanding that only direct selling is a business model, not the myth flourishes; second, whether cognitive consumer products or health education needs direct cognition, from the perspective of education, so we must occupation from the education and training of professional, two-way perspective, enhance the quality of employees; third, as enterprise managers must have a good business philosophy, to direct as long to build a career. Do more than three points, the direct marketing industry is likely to sustainable development.

Respond to the trend of change

Currently, the Internet is very hot, Amway Corp and other direct sales giant has achieved a direct sales + Internet landing, and achieved good results. However, for the new licensed enterprises and the foundation is not stable direct selling enterprises, An Ziyu believes that the construction should still be the focus of the construction of the mechanism as a work, to hold the essence, and then innovation and development.

In the face of the future, purple from man Yu is very optimistic, the direct selling industry has entered a golden period of development, with the improvement of social environment, national policy of continuous positive, I believe the direct selling industry is bound to create new brilliance. 3

(original title: To explore the direct sales + Internet model An Ziyu: first to hold the essence, and then innovation

Editor: Xiao Shen

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