2016-03-18 14:22
Representatives of members of the two organizations concerned about the norms of direct sales to combat pyramid schemes
[straight news network Beijing March 18 hearing] (China Business News Network Wu Nan) in this year's two sessions, some NPC deputies and CPPCC National Committee members attention to standardize direct, blow MLM work, and put forward the legislation proposal, that should be through legislation standard direct selling industry development, coordination linkage formation of combat marketing efforts. In the direct selling industry, the CPPCC National Committee members also in two sessions freely around strengthen national protection of medicine, family enterprise Cenozoic training issues submitted proposals.
The National People's Congress Ling Pei xue:
Through legislation to clear the boundaries of direct selling industry and government regulatory responsibilities
Deputies to the National People's Congress, Shandong Commercial Group Co., Ltd. General Manager Ling peixue believes that in the promotion of "public entrepreneurship, innovation and peoples", direct marketing is very good business model, but current management regulations has market and disjointed, unable to adapt to the demand of the development of the direct selling industry. Therefore, he suggested that the development of direct marketing, direct marketing industry boundaries and government regulatory responsibilities, in order to promote the healthy and rapid development of the industry.
Ling Peixue introduced, as of the end of last year, the national direct selling enterprises have 71, of which 44 domestic enterprises, foreign enterprises 27, most of them distributed in Guangdong, Shandong, Beijing and other places. At the same time, the direct sales industry has maintained a high growth rate of business, only in 2014, the whole industry to achieve sales of 25 billion yuan, an increase of 16%.
"The current national record sales of 2 million 800 thousand, sales of more than 70% women." Pei Ling theory. He believes that the direct selling enterprises although the amount is not much, but because of the low threshold of the direct selling business, flexible working hours, employment and entrepreneurial opportunities for a large number of surplus labor, very fit the requirements of public entrepreneurship, innovation and peoples'.
At the same time, Ling Pei Xue also very approved direct to businesses and consumers to bring good. "Direct marketing is the face surface of the commercial service and promotion, allow consumers to better understand and grasp the efficacy of products, make a fair choice, but also save the cost of advertising and sales of an enterprise, and sales personnel treatment will improve." He said.
Ling peixue introduction, the current to enter the direct sales industry both state-owned enterprises and private, Sino foreign joint venture company is foreign-owned companies, listed companies, and exuberant vitality of the industry, the growth of e-commerce industry after another economic growth point. Along with the "Internet plus" era, direct marketing and e-commerce combined, will create new business models.
Although the development of direct selling industry prosperity, but in more than two years of research, Ling Pei Xue also found this industry there are still many problems, the most prominent problems is the current industry management regulations have and market seriously out of touch, the provisions in other aspects of the disbursement of regional sales, product limit, the number of service outlets, direct bonus, which restricts the development of the industry.
"Such as our country currently prescribed scope of direct selling products only cosmetic, health food, cleaning products, health care equipment, small kitchen utensils such as category 5, but these five kinds of products in the direct selling market has appeared serious homogenization, and with the large cosmetic and pharmaceutical enterprises have entered the direct selling industry, the abolition of calls to limit the scope of products are increasingly high." He said.
In addition, Ling Pei Xue found, such as "bonuses of more than 30% on-line and strictly abide by the provisions of the regional business and other restrictions, is also a departure from the market operating conditions. He suggested that open the multi-level direct selling, clear direct selling market should be to "product first, quality first, market-oriented" for legislative guidance. At the same time, he also suggested cancel limit area of direct approval limits and direct product scope of the examination and approval.
Ling Peixue said that the use of legislation to replace the original regulations have three heavy. "On the one hand can regulate the direct selling enterprises operating behavior, clearly can do and can not do; on the other hand, to provide the legal basis for government regulation, is conducive to the government in accordance with the law. In addition, the existing regulations have been out of line with the market, the government should be able to regulate the market to the market, through legislation to clarify the rights and obligations of consumers, governments, operators." He said.
CPPCC member Li Huisen:
To strengthen the cultivation of new generation of family business
"After twenty or thirty years of rapid and steady development of family enterprises, the first generation of entrepreneurial operators has reached retirement age, many family businesses began to face the problem of intergenerational transmission." A member of the CPPCC National Committee, infinitus (Chinese) Limited company chairman Li Huisen said recently in NPC and CPPCC. He said that the family business can smooth transmission, not only directly related to the enterprise's successful operation, but will affect the national economy, employment, environmental protection, and even the social stability problem.
Li HuiSen said that the important role played by the private economy in the economic system of our country is not only to solve the employment problem, and to the GDP contribution rate rises year by year, and in the private enterprises in China more than 80% are family business, family business has gradually become a can not be ignored in economic strength.
He said that the young generation as the successor of family business is the core of enterprise management, to enterprise's development plays a decisive role, to promote the country's industrial structure optimization upgrading and economic development will play an important role. He believes that compared with their parents, the younger generation today is facing more complicated internal and external development environment. Statistics show that, the average survival time of the private enterprise of our country only 3 to 5 years, and differences between the two generations is often part of the family business difficult or even bankruptcy of the important reasons.
2015 released the Chinese family enterprise inheritance report "shows that the younger generation expressed their willingness to succession accounted for only 40% of the sample survey, 15% made it clear that not succession, while 45% for succession attitude is not clear.
Li Huisen suggested that more than one generation and the two generation of interactive communication should be carried out, more entrepreneurs to promote the old with the new, old and new heritage training. At the same time, you can build a younger generation of training base, select the inheritance experience of family businesses to conduct field teaching, provide a positive guidance and professional advice. In addition, it can be found and developed from the rich two generation to the two generation of successful conversion of typical characters, for the healthy growth of the younger generation benchmark, and then for the development of enterprises to win more recognition and support.
Zhang Qunying, the National People's congress:
Coordinated action to form a joint efforts to combat pyramid schemes
"Western development project" "research project" Internet financing project"...... These so-called "state support" coat of the so-called project, which is the essence of marketing. Deputy director of the National People's Congress, Luoding, Guangdong Province, with bamboo products, vice chairman Zhang Qunying said in the two sessions this year, in the long-term research, found that there are several aspects of the current multi-level marketing activities.
"A nominal MLM is escalating," more perfect theory ". Two is a good condition, create a 'make a lot of money' illusion. New marketing activities of the organization staff living conditions are generally good, and some marketing organizations specialized in high-end residential rental, access to luxury hotels. Many rural people tend to be confused by these appearances, to make a lot of money, convinced that they will be invested into the marketing activities. Three is a strict management mechanism. MLM organization of the level of promotion, income distribution, the development of new people, daily life and so on to form a complete set of systems, to create the so-called scientific management mechanism, more deceptive and confusing. People who are brain - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -. Four is to be taken to the transfer of large secondary school graduates. MLM organizations to introduce work to solve the employment of the name, lured college graduates to participate in pyramid schemes, due to such personnel just out of school, employment pressure, social experience shallow, very easy to be deceived." Zhang Qunying said.
Crack marketing is a complex system engineering, involving all levels of the relevant departments, the need to effectively coordinate the linkage, the formation of combat force. Therefore, Zhang Qunying suggested, on activities of pyramid selling and pyramid selling in disguised forms of the more prominent areas of a comprehensive inventory, deep marketing major clues, MLM activities a check in the end.
Zhang Qunying said, "there are a dozen MLM activities run, remote start" situation. Therefore, in the fight against pyramid schemes, to strengthen the regional cooperative operations, the joint operations of the department. Between the provinces, autonomous regions and municipalities to strengthen the exchange of intelligence information and judge, establish a sound early warning and supervision mechanism, trying to MLM nipped in the bud. Public security, industry and commerce, civil affairs, labor and social security departments should give full play to the functions, the timely communication of information, carry out joint defense and comprehensive management, formation, joint fight defense work pattern, the establishment of long-term mechanism of combat and supervision.
At the same time, it is necessary to strengthen the education of severance. Zhang Qunying, seized the marketing personnel, not simply in situ severance to focus on publicity and education, explore to establish tracking assistance mechanism, prevent them from continuing to participate in marketing activities. Especially on MLM obsessed with personnel, it is recommended by the census register seat of the public security, civil affairs departments docking, to strengthen the work of education, conditional should help to solve their employment problems, from the root to prevent their return to the pyramid selling organization.
"Fundamentally, the public also wants to enhance the ability of recognition and self awareness. Government departments should increase publicity efforts, using annual Law Publicity Day, sending law to the countryside and other activities, through the carrier of television, networks, newspapers and other widely publicized pyramid schemes of social harm, reveal the MLM deceptive. " Zhang Qunying said in two sessions.
CPPCC member Jiao Jialiang:
The national medicine to protect
In December 19, 2013, the ideal group to obtain a direct selling license issued by the Ministry of Commerce, to become China's first western direct selling enterprises. NPC and CPPCC during this year, the CPPCC National Committee, the ideal group chairman Jiao Jialiang called for strengthening the protection and inheritance of Yi medicine, including Chinese medicine as soon as possible. "The inheritance and development of national medicine is stagnant, even in the lean and endangered state." He said.
Jiao Jialiang, Yi medicine is a treasure of Chinese culture, especially in some incurable diseases, serious illness, chronic disease, the treatment has a unique advantage, has been included in China's intangible cultural heritage. But the survey found that the Yi nationality medicine is currently facing a lack of funding, lack of professional service system, personnel training mechanism has not formed the problems seriously restrict the Yi nationality medicine personnel training and team building. "Family inheritance, the master apprentice transmission of traditional personnel training mode has been far from the need of Yi medicine culture inheritance and development." He said.
Jiao Jialiang said the Yi medical experts have been serious aging, there is no standard of medical and educational background, under the tutelage of Yi medicine is difficult to test certificate of practicing physicians, many young Yi think useless, Yi medicine inheritance lean, and many other reasons lead to the growing scarcity of talent and development and utilization level is low, the development of Yi medicine education is urgent.
He said that many ethnic medicine are facing the same dilemma Yi medicine, while at the national policy level, the lack of systematic policy support mechanism for the heritage and coordinated development of national medicine.
In this regard, Jiao Jialiang suggested that the establishment of Yi medicine and cultural heritage and protection of special funds to strengthen the construction of Yi medical institutions. The hospital should focus on strengthening the Yi, Yi medicine college construction. Strengthening the hospital construction, increase staffing, improve medical conditions, improve hospital diagnosis and treatment of Yi business capacity and service level.
At the same time, he pointed out that the inheritance and development of Yi medicine, talent is the key. To strengthen the medical professional teaching institution construction of Yi Yi, supporting the national qualification confirmation work." He said. He suggested that during the 45 can pilot, will Yi the examination for the qualifications of doctors into the scope of formal examination, establish and perfect the Yi medical professional (Assistant) physicians examination system, and to the experience of the pilot based, promote Yi medicine culture inheritance. 3
(original title: NPC and CPPCC concern on behalf of members regulate direct combat MLM)
Editor: small Shen
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