CNDSN July 8 hearing] (Contemporary direct Wang Junping) with nearly two years to the increasing number of enterprises in the examination and approval of the direct selling industry access, demand for direct selling enterprise management personnel is also a corresponding increase. The present situation is that the number of experienced professional managers is serious, which requires a special advisory team to assist in the completion of business management and staff training. As an entrepreneur should choice with consultant brain power, provide more market information and decision, and counseling to help its employees to work in a team and grow in one way. As the industry has accumulated a wealth of experience in the management, but also should be in the broader platform to serve more companies in the industry, so as to promote the management level of the entire industry to upgrade.

目前从事直销企业咨询工作的，有行业传媒公司业务板块的延伸，除提供给企业、行业、市场的信息，以及对接一些资源以外，在对企业经营管理行为进行具体深入的辅导方面还缺乏必要的能力。还有一些市场经销商和培训师充当企业顾问，他们有着一定的市场经验和能力，但在企业整体发展上是局部的。而专业的职业经理人加盟咨询顾问队伍，及时的弥补了这方面的不足。转型的职业经理人与传媒公司合作，相互借助资源和能力，是行业咨询领域发展的趋势。

Currently engaged in direct selling enterprises and consulting work, an extension of the media industry of the business sector, besides to the enterprise, industry and market information, as well as the docking some resources, in the operation and management of enterprises in-depth counseling is a lack of the necessary capabilities. There are a number of market dealers and trainers to act as consultants, they have a certain market experience and ability, but in the overall development of the enterprise is part of the. The professional professional managers to join the advisory team, in time to make up for this lack of. The transformation of professional managers and media companies to cooperate with each other through resources and capabilities, is a trend in the development of industry consulting.

这些转为咨询顾问的职业经理人，大多有丰富的企业阅历和市场成绩，有着十几年的企业管理经验，各方面资源充足，但常年处在高强度的工作压力下，随着人到中年，工作的激情和精力呈下降趋势，同时也更顾忌自己的职业声誉，考虑的多了，需要适时调整自己，也该给新人们提携让路嘛。同时这些经理人随着各方面的积累，目前在原企业中享受着高薪待遇，新企业直接雇请他们，对于初创企业来说财务状况存在着压力。而以聘请咨询顾问的形式合作，使初创企业既取得了专业服务，也减少开支了，对双方都有利，互惠双赢。

The advisory services of professional managers, most of them have a wealth of business experience and market performance, has ten years of experience in corporate management, the adequacy of resources, but all the year round in under the pressure of high strength, with middle-aged, passion and energy were decreased and more scruple to his professional reputation, considered much, need to adjust their, the give way to nurturing of new people. Also these managers with the accumulation of all aspects, at present in the original enterprise enjoying high wages, new enterprises direct hire them, for start-up enterprises financial situation there is pressure. And in the form of Consulting Consultants to engage in cooperation, so that the start-up companies have achieved professional services, but also to reduce spending, both sides are favorable, a win-win situation.

当然，职业经理人转型做咨询顾问也需要不断改进，重要的有三点：学习、全面、敬业。学习，隔行如隔山，身份不同角度不同重点不同，要学习咨询行业的工作方法；全面，咨询的工作不再是对某些具体环节的深入，而是要，立足企业长远发展，重视企业各类问题的关联性，给出解决问题的答案和方法；敬业，做咨询顾问不是松口气了，而是要意识到，责任更重大了，有了可以与企业家平等对话的位置，只言可能关乎企业存亡，放低姿态，认真工作是必须，要遵法纪守德行，依然要做职业楷模。

Of course, the professional managers in transition to do consulting also need to continue to improve, there are three important points: learning, comprehensive, dedicated. Learning, an interlacing as foster, different identity different angles different emphasis, to learn working methods of consulting industry; comprehensive consulting work is no longer on some specific aspects of in-depth, but to, based on long-term development of enterprises, pay attention to the relation between enterprises of all types of problems, are given to solve the problem of answer and method; dedication, do consultants not to breathe a sigh of relief, but to realize, more important responsibilities, and position of entrepreneurs equal dialogue, only words may be related to corporate survival, put a low profile, work hard is must, must obey the law and discipline to keep virtue, still have to do a model professional.

目前，面对直销企业的专业咨询服务刚刚开始，需要逐步完善，但我认为随着行业和企业的不断成熟，咨询服务行业也必将朝着理性分析、客观执行，建立长效机制、辅助客户公司优化管理模式的方向发展。这也是为中国直销行业大发展的做必要的准备，为规范行业管理起到积极的作用，为直销行业树立更加良好的社会形象做出贡献。▲

At present, in the face of direct selling enterprises professional consulting service has just begun and need to gradually improve, but I think that with the development of industries and enterprises, consulting service industry will also move rational analysis, implementation of the objective, the establishment of long-term mechanism, to assist customers in the company to optimize the direction of management mode. This is also the development of China's direct marketing industry to do the necessary preparations for the standardization of industry management play a positive role in the direct sales industry to establish a more good social image to make a contribution. 3

王君平简介：

Wang Junping profile:

2013年至今，任上海春芝堂生物制品有限公司大中华区总裁，转任首席咨询顾问。当代直销发展研究会研究员，海畴企业管理顾问有限公司高级顾问，晨讯传媒企业咨询项目高级合伙人，中国古道文化研究中心和大理市古道君园文化传播有限公司发起创办人。

Since 2013, the president of Greater China Shanghai spring Tang Biological Products Co Ltd, transferred to the chief consultant. Contemporary development of marketing research fellow, senior adviser to the sea domain enterprise management consulting Co., Ltd., SIM media business consulting project senior partner, the ancient Chinese culture research center and Dali City Road King Garden Culture Communication Co., Ltd. launched founder.

（原标题：王君平：咨询顾问诞生标志直销行业走向成熟）

(original title: Wang Junping: the birth of the advisory adviser to the direct selling industry to mature)

责任编辑：小申

Editor: small Shen