The State Food and Drug Administration website news, the State Food and Drug Administration issued "on the further strengthening of health food supervision opinions (Draft)", the draft said to carry out strict supervision of the health food, to clarify the basic positioning of health food, health food raw materials strict management, strict management standard function claims, health food labeling and advertising management, the implementation of corporate responsibility, strict supervision and management of production and operation.

Draft pointed out that it is necessary to clear the basic positioning of health food. Health food is a kind of special food, which is different from medicine and ordinary food, including dietary supplements that supplement the deficiency of normal dietary nutrients and food products which claim to have the function of promoting human health. With a clear amount of food and eating methods, appropriate and inappropriate crowd, can not replace the normal diet, not for the purpose of treatment of disease, can not replace drugs. Ordinary food can not claim health care function.

Draft, said the need for strict health food labeling and advertising management. Health food shall be marked with special marks, and the name of the product shall not be named after the health care function. Revised and improved health food advertising regulatory system, clear the certificate holder advertising responsibility, clear definition of advertising and publicity, increase advertising supervision and punishment, relying on credit system to implement the joint disciplinary. Health food labels and advertising should focus on the tip of this product can not replace drugs". Ordinary food shall not claim product efficacy.