2017-06-21 15:16
The State Council set up Chinese brand day and attended the big bell science and technology
[straight net Beijing June 21st hearing] (midrib) in recent years, the midrib technology to "quality, brand, morality" for the purpose of brand building, industry credibility and other aspects of stress, and made greater breakthroughs. Especially recently, midrib technology has been invited to participate in "the first Chinese brand day Symposium", which is a kind of recognition of the brand of midrib technology.
The State Council set up May 10th as "China brand day""
In May 10, 2014, the state leaders made important instructions of "three change" in the Henan study, namely to promote the Chinese manufacturing to the creation of change, Chinese speed shift, to Chinese quality products to Chinese Chinese brand China".
Approved by the State Council, since 2017, will be established in May 10th each year as "Chinese brand day."". The State Council leaders issued a "three change" indicating the date for the "China brand", means the national brand construction work mentioned hitherto unknown height, then rise to the level of national brand strategy, marking China's brand construction entered a new era of development.
The establishment of "China brand day" reflects the importance of China's brand growth, and will also encourage Chinese brands to actively and independently innovate, enhance product value and foster consumer confidence in Chinese brands.
Nine ministries jointly organized "China brand day" activities
In order to implement the decision of the State Council, vigorously strengthen brand building, to promote the development of brand economy, the national development and Reform Commission will be combined with the Central Propaganda Department, the Ministry of industry and information technology, Ministry of agriculture, Ministry of Commerce and the State Administration for Industry and commerce, quality Inspection Bureau, the SASAC and the food and Drug Administration jointly organized the "China brand day".
The State Council set up Chinese brand day and attended the big bell science and technology
(China brand day event)
The first Chinese brand Day campaign theme is deepening the supply side structural reform, and comprehensively open a new era of independent brand development". Development and Reform Commission Department inspector Wang Dong said the day before, before next year's day, the national level on the brand development of top-level design will be formally introduced, the NDRC is currently working jointly with relevant departments to negotiate details.
Famous brands such as midrib technology and Wuliangye have participated in the first China brand day Symposium
In response to the development and Reform Commission and other nine ministries on the "China brand day" call, today is the first "brand China day", China Business Federation, China Enterprise Federation held in Beijing the first Chinese brand forum".
The forum participants are mainly composed of production, trade enterprises representatives, academics, government and related associations. Wuliangye, Chinese Zhongche, midrib technology, salt group, Shaanxi Automobile Group, hundreds of well-known brand representatives invited to attend the meeting, CCTV, people's Daily Overseas Edition, xinhuanet.com, Chinese, sina.com.cn, sohu.com, the Chinese brand network and other media reports and attend the symposium.
At the forum, the participants will set up a "brand China day" significance, further implement the State Council Office (2016) No. 44 document specific measures, annual Chinese brand day activities and other issues to discuss, on behalf of midrib technology that: brand is the common pursuit of producers and consumers, is the comprehensive embodiment of the enterprise and the competitiveness of a country, but also a symbol of the spirit and value idea.
Enhance brand value of midrib technology and build excellent brand card
That China midrib technology excellent enterprise brand is the name card China, in recent years, midrib technology to "quality brand character" for the purpose, in the brand building, the credibility of the industry focused force, made great breakthrough.
Especially in brand building, midrib technology has won the "Chinese 500 most valuable brands", "2015 Chinese brand 50 strong", "China best employers", "Chinese most investment value of the brand" and other honorary titles.
At the same time, midrib technology brand value is also rising, since 2004 China "500 most valuable brands report" has been released, midrib technology has 13 consecutive selected, and the evaluation of brand value is the rapid growth in 2010 from 1 billion 322 million in 2016 to 7 billion 315 million yuan, ranked 367th.
The State Council set up Chinese brand day and attended the big bell science and technology
It is the brand construction based on the importance and the achievements in the brand construction, in order to midrib technology as a well-known brand representatives are invited to attend the first Forum on China brand ", to participate in the national brand construction strategy.
The future, midrib technology will continue to work, through the brand strength to lead the development of the enterprise, the midrib technology brand spread to all over the world, make the brand become a midrib technology to represent China excellent enterprise name card!
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