2016-08-29 15:26
Second to crack down on direct sales and marketing communication staff training in Kunming
[straight news network Beijing on August 29 news] (fire) on August 26, jointly organized by the State Administration for Industry and Commerce Information Center and the Chinese consumer newspaper the national industry and Commerce and market supervision department of the second period against pyramid schemes specification direct correspondent training courses held in Kunming, Yunnan Province. Anti monopoly and anti unfair competition law enforcement agency in the State Administration for Industry and commerce, administration information center, Chinese consumers reported stakeholders respectively hit transmission gauge straight tasks, news propaganda points and communications staff writing method for the seminar. Trade and Industry Bureau of Yunnan province party members, deputy director Li Han, such as new (China) daily health products Co., Ltd. Beijing representative office chief representative and business support and regulations vice president Li Chaodong will be addressed. Conference by the Chinese consumer newspaper deputy editor in chief Tian Guoping. From Shanghai, Guangxi, Hunan, Sichuan, Henan and other work in the market regulation law enforcement, consumer protection rights frontline staff of more than 190 people participated in this training.
Yunnan Provincial Trade and Industry Bureau of Party members, deputy director Li Han in his speech said that Yunnan Province Administration of industry and market regulators always put no MLM city create and fight against MLM propaganda and education, against the special rectification, the source of prevention prevention closely integrated, synchronized manner, and actively create the plates, refused to transfer, credit transfer, make good publicity atmosphere, the province's fight against pyramid schemes, create no MLM city work steadily, MLM return momentum has been effectively controlled, and achieved remarkable results. By 2015, the provincial administration of industry and Commerce and market regulators investigating cases of pyramid selling 757, destroyed ban marketing dens 792, repaying the severance in MLM 7803 people. Since 2014 the province's assessment identified 26 cities 1 counties (cities, districts) for the provincial no MLM City, no MLM counties (cities, districts).
Chinese consumers reported the deputy editor in chief Guo Ping Tian at the meeting said that implementation of the "direct management Ordinance", "Regulations on Prohibition of pyramid selling" more than 10 years, the national industry and Commerce and market supervision department of law enforcement personnel especially law enforcement officials at the basic level, in the administrative law enforcement, picked up in the hands of the pen, through news reports, popular science articles and other forms, and actively promote the two regulations, norms of China's direct and the fight against pyramid schemes work, and create a good atmosphere for public opinion. This approach, in line with the "CPC Central Committee on comprehensively promote the rule of law in certain major issue decision" proposed "the implementation of the state organs' who law enforcement who Franco Prussian 'legal responsibility system", is a strong advocate and encourage. The press and propaganda center of the State Administration for Industry and Commerce jointly organized the training class, is to further encourage industrial and commercial administrative personnel especially the grass-roots administrative law enforcement personnel to actively participate in publicity.
Such as new (China) daily health care products Co., Ltd., chief representative of Beijing representative office and business support and regulatory vice president Li Chaodong at the meeting to review the direct selling industry over the past 10 years the development process. From 2006 to the new (China) as the representative of the number of enterprises to obtain the first batch of Chinese direct sales business license issued by the Ministry of Commerce, now direct selling companies have developed to 83. The direct selling industry from scratch, from fragile to continue to grow and develop, industry and commerce departments at all levels of support, help, supervision, guidance, and the media of the direct selling industry publicity and play a key role. Direct selling enterprises should actively cooperate with the business and market supervision department, and business and market regulatory requirements to meet each other halfway together to regulate direct market healthy and orderly development contribution strength.
State Administration for Industry and Commerce anti-monopoly and anti improper competition law enforcement bureau prohibits pyramid everywhere long post Xiangyang prohibit pyramid schemes work situation and tasks in the lectures, focusing on the current marketing situation, MLM harm, prohibiting MLM is the focal point of the work and how to identify the network marketing. He stressed the need to put the publicity and education in a more prominent position, improve the people to identify and prevent marketing awareness and ability.
State Administration for Industry and Commerce antitrust and unfair competition law enforcement bureau direct selling supervision department researcher Zhou Guohong to direct the development of China as the theme made a lecture. Combined with the understanding of direct marketing, direct sales, development of direct sales, respectively, introduced the history of the development of the direct selling industry, the current problems, the current development of direct marketing industry and the new trends and direct supervision of the next step of work, etc..
Training and publicity of the State Administration for Industry and Commerce Center News Propaganda Department is responsible for Yan Zi Liu introduced the key points and requirements of the current Administration propaganda work; Chinese consumer newspaper senior editor fan Ling Kong introduces the current trend of media development and the correspondent based writing knowledge.
Participants said that the training courses are compact, rich in content. Taught the teacher knowledge both operate from a strategically advantageous position, greatly broaden the students' horizons; and very grounded and on the basic law enforcement personnel handling and writing level improve very instructive. Students hope that such special training classes can be sustained for a long time, in order to promote the work of direct transmission, to create a good public opinion environment, to play a positive role in the construction of.
The first phase of the national industry and Commerce and market supervision departments to play a direct communication training course is held in August 2015, held in Mudanjiang, Heilongjiang. Organizers said that the relevant sources, next year will continue to host the same theme of correspondents training classes, training content will continue to work closely with the industry and Commerce and market regulatory authorities to play the transfer regulation of the actual needs of the propaganda work. 3
(original title: second to crack down on direct sales and marketing communications staff training in Kunming
Editor: Chen Feng
Interpretation of the news hot, sensitive
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