[direct reporting network Beijing on October 8th news] (BITAUTO) "eleven" golden week is the general public Car Buying peak, the market promotion for this type of car is emerge in an endless stream, expensive goods, the price consumers certainly hope to have more preferential concessions.

During this year's Qingming back home in Shandong, Mr. Tan was a good way to buy a car through the recommendation of friends know, through the local congregation raised a car sales company, 80 thousand yuan to buy a BMW car, a car can make the fastest, slowest in three months. "Raise public car" is a kind of new Car Buying, but was too fresh, let him hesitate: "Internet plus" era, although what is possible, but not necessarily a good cheap goods, this Car Buying is reliable? Seeing a friend is indeed open to raise the public to buy a BMW car, he moved the. So he paid a $80 thousand car, hopefully waiting for the delivery time, but all the chips did not respond to now, six months in the past, the provisions of the contract at the end of the delivery period has passed, the car is still no sight. Then he and some other "crowdfunding" reported to the police. Police investigation found that the company owner has been rolled away.

In this regard, Mr. Tan said that he made the Internet business in Guangzhou, has always been to "O2O" and "Internet +" mode is very interested, for "raise public car" this way Car Buying soon accepted, even if you have concerns, but see a friend indeed mentioned in the car, still can't help the temptation to make money. Foot of the company claiming to be a listed company, and also to the public to raise all the people have provided a car purchase contract and a member of the charter.

The basic content of the contract is: customers only need to pay 40 thousand yuan can buy 120 thousand yuan car, 80 thousand yuan can buy 240 thousand yuan car, the price does not contain their fill, licensing and other expenses; 100 days if the delivery of the vehicle, the car is not only in the local 4S shop, and the car directly to the customer my name; to buy 120 thousand yuan car as an example, the customer must join the congregation riders League club, an annual payment of 1000 yuan fee, the next ten years in the club in the consumption of 20 thousand per year, including maintenance, maintenance, insurance, gas and other projects. Ten years later, the company will buy back the car according to the year.

Guangdong Xin Hui law firm lawyers said this week analysis, quanqian means similar to the "Ponzi scheme", the congregation raised the company through continuous membership to "quanqian", pre purchase people will be lucky to mention cars, become a "model", and then let them go to pull more friends and relatives others come in, similar to the marketing means, the company will be based on the number of chips pulled the promise of dividends. With more and more money to raise the public company circle, people will pay later found not to mention the car, they found, all the chips already pack up and run away. The so-called contract was just a piece of paper.

"Raise public car" pattern can be more than this one, many business platform, the site also has car car to raise public projects, and the market will be able to use a few tens of million yuan to buy a new car for hundreds of thousands of dollars to raise public Car Buying projects compared to well-known websites to raise public projects to be conservative, mostly for the public to raise and enjoy success additional packs, 10 thousand ~ 20 thousand yuan Car Buying models of such projects.

Related to the industry, said the public to raise the way to buy a car similar to the previous many people buy offers. Due to the number of people to participate is not much, the car business is equivalent to vote for a few thousand dollars to advertise.

There is a car all the way to raise investor buying a car, hoping to earn a profit selling price, but in order to make investment in the lowest cost, and through the Internet platform to raise public financing, after the vehicle is sold, according to the proportion of dividends, this is the industry mainstream "car to raise public".

Currently most of the large-scale operation of the car companies are doing all the chips in this project, the most popular in the used car industry, the general rate of return is not low, generally more than 20%. Data show that the car raise rise in 2015, the end of August 2016, China already has 56 cars to raise public platform, the cumulative funding amounted to 5 billion 150 million yuan. In mid September, China's automobile congregation raised platform has been close to 80, the growth rate is amazing. 3

(original title: 80 thousand yuan to raise the public to buy BMW? "Pang's scheme" to prevent you

Editor: Xiaoqing