2016-11-23 17:06

 

Right false propaganda was informed of the negative report storm continued

 

Direct reporting network in Beijing in November 23rd (China business newspaper) recently, due to the efficacy of false propaganda products, the right to health natural medicine group (hereinafter referred to as the right to health) was once again informed the State Administration of traditional Chinese medicine. Bulletin said: a total of monitoring to false and illegal medical advertising 3, including the right to health Tianjin cancer hospital in Tianjin, a media release 1 times. For the right to health, the false propaganda is not the first thing to happen. At the same time, there are some outside the dealer told Tianjin business newspaper "reporter" Chinese, the continuous development of the right to health of the direct selling products outside the area prescribed by the Ministry of Commerce, and showing "inverted Pyramid" of offline development and incentive mechanism.
Direct selling enterprises for their own product maintenance is the responsibility, and the right to health has repeatedly appeared in a similar situation, can only be described in terms of self regulation, the right to health is still no progress." Anti Marketing Association Li Xu told reporters.
Alleged illegal sales?
As a local enterprise in Tianjin, the right to health, from 2013 to obtain direct sales licenses, the provisions of its direct sales business in the 7 areas of Tianjin city.
But in fact, the right to health of the dealer has spread to various parts of the country, according to the "Beijing News" reported that the right to health in Wuqing district has a training base, and the local people, every day from around the country to participate in the training business and attracted visits to people in a continuous line.
The reporter also tried to contact Tianjin outside of the "right of kin", and Jilin with a right to health salesman with family members, according to his introduction, his relatives in the last contact right to health products, and the right to health of the "medicine". And its products are a series of rights and health care products.
At the same time, the reporter also found that not only all levels of dealers in the sales right to health products, even the right field alive tumor hospital in the sales of its products. The reporter found that in Chengdu the right to health of the hospital's official website, in the home is selling a "Gangshu cream" products, and claimed a detoxification detumescence, heat stasis, Tongqiao pain function.
Reporters in the subsequent inquiry found that the name of "anal Shu cream" products have been renamed "muscle Shu cream", and ranked in the list of direct selling products in the Ministry of commerce.
But it is worth noting that this product belongs to the category of cosmetics products, and the right to health group does not have any national drug standard batch number.
This reporter to contact the right to health, the right to health, the problem is not the direct cross regional large-scale phenomenon, enterprises in the investigation of this problem, the reporter for the "Shu muscle cream", the right to health in Chengdu said they would contact the positive investigation, and stressed that the right to health is not the official behavior.
A member of Yangzhou's right to health told reporters that he is also paid a member of 7500 yuan, to become the general member of the right to health and dealers.
A reporter from Hubei dealers confirmed the right to health of the bonus system, want to become the right to health of the dealers need to consume a certain amount of products, to become a member or dealers can obtain the following feedback: free training fire treatment technology, won the national general rehabilitation qualification; free skills training products collocation and product sales; get an online office platform, can begin to develop new markets, develop their own team "".
In addition, the whole team interlocking system, dealers get profits through cooperation, sales promotion award, award award and management award. Promotion Award in the system is also known as the Investment Promotion Award, that is, the dealer for the company's investment promotion commission.
The management award reflects the individual dealer or team retail sales performance, but also includes a certain promotion system. For example, the dealer A introduced a offline B, B sales of 28 thousand yuan products, A will be able to become a junior manager. If A introduces two off the assembly line, and all sales of 28 thousand yuan products, then A as an intermediate manager. A and so on, with the introduction and sales of over 28 thousand yuan product line gradually increased, can be early, middle and high level managers, diamonds, crown, and finally 8 referrals can be upgraded to crown ambassador.
But whether the promise of profit in cash bonus system also had a dispute, in July 2015, the right to health master founder Li Yejun sued the right to health, he began to sell the right to health natural medicine science and technology development limited company products in 2013 December, to 2014 October, the defendant can timely and full payment to the plaintiff sales commission. From 2014 November to July 2015, the defendant refused to pay the sales without money to the plaintiff and the defendant, several negotiations were unsuccessful.
Li Xu, President of the anti Marketing Association, told reporters that the current state allows direct marketing approach to a single level, that is, direct sales staff and consumers to trade. Among them, with the term "threshold fee" actually require dealers to purchase stock, but the stock of this behavior is prohibited for direct selling companies. And if the direct sales staff to develop their own offline or team, the formation of similar to the inverted Pyramid style system, then its legitimacy is yet to be verified.
Behind the negative news
2014, CCTV reported make unannounced visits to the right to health promotion in Beijing conference, one dealer: "sanitary napkins can cure prostate" and "save insole heart" myth, caused an uproar, and caused widespread concern in the community. Although the right to health declaration, the conference is not the official to clear, but the negative events far did not stop the right to health.
In July 2016, people.com.cn reported entitled "losing the lawsuit after a terminally ill girl who on behalf of the right to health to do false propaganda?", reported once boarded the CCTV avenue of cancer patients at the age of 5, Zhou Yang died of illness. After Zhou Yang in the avenue of stars, "people" to the week Yangzhi father introduce Tianjin Quanjian Cancer Hospital, little Zhou Yang in Tianjin right to health Tumor Hospital, Tianjin Health Authority Chairman Shu Yuhui has faced Zhou Yang promised "three months can be cured, but the fact is that in three months of treatment in small Zhou Yang's condition has worsened. But Yangzhi father found false publicity on the Internet, including "Inner Mongolia 4 year old girl Zhou Yang cancer in Quanjian natural medicine reborn" and other promotional title.
This week, Yangzhi father will go to court to prosecute the right to health, the right to health natural medicine science and technology development limited company, "abandon the objective facts, false propaganda, to seek benefits from property", "a serious violation of the right of name and portrait and personal privacy".
The court sentenced the facts of infringement, but there is no evidence that the false propaganda website and the right to health is directly related to the losing week Yangzhi father.
Coincidentally, the reporter interviewed found in Beijing have opened more than the right to health spa shop fire, but Beijing Industrial and Commercial Bureau website enterprise registration information query search bar enter the "right to health fire", get the query results to zero".
The right to health told reporters that the fire does as one of health technology right on the market, but not the right to health fire shops are authorized to operate, without any relationship with the right to health.
Insiders told reporters that the fire is associated with direct bonus system. But without exception, these stores or hospitals are not by the authority of the right to health management and responsible.
"The right to health of the direct sales business has repeatedly violated the illegal propaganda, exaggerated the effectiveness of its products, although the right to health every time to clarify the incident and the enterprise is not directly related, but also reflects the lack of power and health supervision, and not in place. The right to health should actively deal with the problems of the existence of a positive treatment and supervision, in order to ensure that enterprises are not plagued by negative information." Li Xu said.