2016-10-28 15:17
Mai point mall how to lure consumers into the MLM rebate?
[report] net Beijing on October 28th news (reporter Yi Xiu) recently, the station received the letter, questioned Mai point mall rebate tempt consumers to use electronic business to recharge some RMB can get the corresponding "silver fruit", many consumers have joined. "Straight thing" (WeChat ID:cndsn-zxbdw) found that the name of the "Mai point mall" of the enterprise profit model is very similar to the previous destroyed ten thousand shopping mall.
So, Mai point mall in the end is not a MLM scam it?
Crazy attract to join the business
The "million shopping" mode is a stirring among the dry bones triggered a chain reaction
Recharge 1000 yuan, at any time the consumer, an additional 400 silver results; recharge 5000 yuan, at any time consumption, an additional 2400 silver results; recharge 10000 yuan, at any time consumption, an additional 5000 silver fruit...... And claimed that the gift of the silver fruit can be consumed in the proportion of RMB 1:1. Such incentives can make people do not move, and the preparation of such a dream is a company called Mai point mall.
"Straight thing" (WeChat ID:cndsn-zxbdw), "Legal Daily" has been investigated in Jiujiang Changhong Avenue near the JiuJiang Railway Station "Mai point supermarket", the report said into the hundreds of square meters of shops, a variety of goods inside everything, consumers in a continuous line, some consumers in the purchase of goods, some advice on how to get in "yinguo". The supermarket, a staff member said that Mai point supermarket is a supermarket chain supermarket chain, and told how to get through the login website, the number of registered mobile phone and other procedures, silver fruit". Mai point mall registered members, pre stored 300 yuan when 660 yuan to use, pre stored 500 yuan when 1100 yuan to use......" If the customer (registered member) in the Mai point mall any business with silver fruit consumption reached a certain amount, the business gift 100 silver fruit, the mall will be another 400 silver results". The presence of this general store, the business community in Jiujiang triggered a chain reaction.
In accordance with the provisions of the business registration member: pre stored 300 yuan when 660 yuan to use. But in fact, the day of consumption can only be 60 yuan, and then receive 60 yuan a month, for 10 consecutive months to receive 500 yuan, 1100 yuan in the use of the day, the day of consumption 100 yuan, 100 yuan per month to receive 10 consecutive months. In other words, the mall requires members to use the "silver fruit" only on a monthly basis, until the consumer is completed. This makes a lot of franchisee feel uneasy. In fact, the same pattern of this business model shopping mall with Mai point has been the destruction, at the same time and soon be dealt with the "heart of the future of the Internet platform" is exactly the same.
Trap or pie?
Rebate mall business sector involvement into hard qualitative difficulties
Once the business is filled with silver fruit, and then the silver fruit to other retailers a lot of shopping, take the opportunity to get the silver fruit"." The franchisee said, although joining Mai point mall platform does not require fees, but the mall is not limited to the amount of recharge members, which will cause a vicious grab goods between businesses, and ultimately disrupt the market order. Experts said that some high rebate rebate web site is the use of new investor money to old investors to pay interest and short-term returns, this mode of operation in violation of the law of market value, it is difficult to maintain long-term, once the capital chain rupture, consumers or businesses will face a loss to join. So why similar to the business of this model will emerge one after another?
"Straight thing" (WeChat ID:cndsn-zxbdw) to understand, for Mai point mall is the problem of illegal, director of bureau of Jiujiang Industrial and Commercial Bureau even bargain Zhou Wei said, although the business sector is responsible for the supervision and management of market transactions and network of commodity trading and related services, law enforcement departments, but as long as the Mai point mall as promised rebate, according to the laws and regulations, the the bureau is difficult to intervene. The business management office of the relevant responsible person said, so far, engaged in e-commerce businesses do not have the threshold, and do not need to go through any formalities.
"It is difficult to define whether it is illegal to raise funds, we are difficult to intervene." Jiujiang Jiujiang Office of finance, combat and disposal of illegal fund-raising work leading group chief Gong Fei said that the main features of illegal financing are: one is without legal approval of the relevant department, including the approval of the Department without the approval authority and approval authority of the Department of fund-raising, beyond the authority to approve fund-raising; two is committed within a certain period of time to funded debt. The form of debt service divided by monetary form, but also in physical form and other forms. Gong Fei said, from the point of view of the mall of the wheat point, does not belong to illegal fund-raising, they are difficult to intervene. Long Shifeng, director of the office of the office of Jiangxi Province, said the office of the visit, the operation mode of Mai point mall, from the existing law enforcement basis, it is difficult to identify". Regulatory gaps tend to give rebate companies an opportunity, finally is certainly bad for consumers. 3
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Editor: Xiao Shen
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