2015-11-11 14:47

 

The establishment of a direct sales law system with Chinese characteristics

 

CNDSN November 11th] (International Business Daily Guo Huihua) to commemorate the direct management regulations and the prohibition of pyramid schemes promulgated the implementation of the 10 anniversary of the Ministry of Commerce and State Administration for Industry and Commerce jointly held a forum in Beijing. Fang Aiqing, Deputy Minister of the Ministry of Commerce of the State Ministry of Commerce and the State Administration for Industry and commerce, deputy director Liu Yuting and other related leaders made an important speech. Attend the event of the business system and business representatives, the State Administration for Industry and Commerce and representatives of the business system, the relevant departments, experts and scholars, direct marketing companies and some of the media.
10 years ago, the State Council promulgated the "direct management Ordinance" and "the prohibition of marketing regulations" for the establishment of a with Chinese characteristics of the direct selling legal system to open a good start, the direct selling industry inspired. 10 years, the direct selling industry in the framework of direct sales laws and regulations, to promote consumption, expand employment, promote social and economic development has made an important contribution.
The market economy status of direct selling industry is established in the form of laws and regulations.
Direct selling is an exotic. 90 years after the last century into our country, the market economy status of the direct selling industry is very fragile, coupled with the impact of Pyramid MLM, direct sales industry development is very difficult, once the government has been halted.
Direct selling as a non fixed place of the sale, if there is no guarantee of legal regulations, it is impossible to the true sense of the market economy status. To this end, the government in our country to join WTO made such a commitment: to the non fixed place of the wholesale or retail services, in the accession to the World Trade Organization 3 years, the "market access restrictions" and "national treatment", and with the world trade organization members to negotiate and develop a non fixed point of sale of the laws and regulations.
If in September 1, 2005 as a watershed, then the direct management regulations, the prohibition of pyramid schemes promulgated and implemented, it marks the market economy status of the direct selling industry in the form of laws and regulations to be established, the real government and social recognition, the whole direct marketing industry has ushered in the development of the spring. Since then, every year many companies have submitted to the Ministry of Commerce for direct sales business license report. Up to now, China has 71 companies received direct sales business license. And sales of the direct selling industry every year to more than 25% of the speed increase, especially in the global financial crisis after the outbreak of the direct selling industry is still a branch outshines others ", for China's economic development made important contributions.
The direct selling industry has realized the important turning point from the disorder to the standard development.
Before the introduction of direct selling regulations, China's direct selling industry cohabitation and disorder, especially the MLM rampant, seriously interfere with the economic development, undermines the social stability. The promulgation of the two laws and regulations on the suppression of the chaos and disorder of China's direct selling industry, with the mandatory role of adjustment and regulation. Practice has proved that the "direct management Ordinance", "Prohibition of pyramid schemes" after ten years of effective implementation, the direct marketing industry has realized from the chaos and disorder to the development of an important turning point.
For 10 years, China has achieved remarkable results in the fight against pyramid selling and direct selling. According to the "direct management Ordinance" provides that the Ministry of commerce is mainly responsible for direct sales enterprises market access and industry management, the General Administration of industry and commerce is responsible for the daily supervision of direct sales. 10 years, the Ministry of Commerce and industry and Commerce Bureau and other departments closely cooperate, has introduced the 4 departments, 3 announcements and more than 10 normative documents, the establishment of a set of Chinese characteristics of direct sales management regulations system. Specific practice, the business sector on the one hand, strict market access, on the one hand to strengthen the government affairs, and strive to implement the direct selling regulations. At the same time, the national industrial and commercial authorities closely around the requirements of the construction of socialist harmonious society and building a well-off society in an all-round way in general, seriously and earnestly perform their statutory duties to combat pyramid schemes, unified national leadership, responsibility taken by the local government, departments provide guidance and coordination, each joint action against pyramid schemes work pattern is formed basically, combining crackdown, treating the symptoms and other combat pyramid principle to obtain the effective implementation, large-scale, open the marketing activities are effectively curbed, whole society to resist the MLM growing awareness, public recognition and prevention marketing ability has improved significantly. At present, the development of China's direct selling industry has been a fundamental improvement in the degree of standardization.
Lay a good foundation for the establishment of a sound legal and regulatory system
At present, the "direct sales management Ordinance", "the prohibition of pyramid schemes" is the main legal document of the standard direct selling industry and its activities in our country. 10 years, the construction of legal system in our country while selling off to a good start, but there are some areas that need further improvement. The promulgation and implementation of direct selling regulations has laid a good foundation for the establishment of a sound legal system of direct selling in China.
10 years, the implementation of the direct selling regulations supporting policies have been introduced, the system of direct sales laws and regulations are moving forward. However, the present situation of the development of the direct marketing industry is not the same as ten years ago, the current situation of the development of direct selling industry urgently requires the establishment of a sound direct sales laws and regulations system. The government should carry out "look back", and seriously reason out the direct selling regulations which have not adapted to the development of the direct selling industry. At present, direct selling enterprises reflect the most problem is multi-level direct selling release, dismantling the barriers of regional sales and to expand the range of products such as, the government should after careful investigation according to the actual development of the direct selling industry, the direct selling regulations make necessary improvement. In addition, in law enforcement should pay more attention to the scientific nature, improve law enforcement standards, and create a fair and impartial law enforcement environment. These work. The government should not only included in the agenda, more important is to concentrate the necessary strength, brainstorming, collaborative work, speed up the establishment of the process of direct selling law laws and regulations system, to ensure the future development of the direct selling industry more standardized, more healthy. 3
(original title: the establishment of a direct sales law system with Chinese characteristics -- to commemorate the "direct management Ordinance", "Prohibition of pyramid schemes" promulgated the implementation of the ten anniversary of the promulgation of the
Editor: small Shen
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