[straight news network Beijing June 21 News] (people's daily) the State Administration for Industry and Commerce in 2016 national food safety publicity week released the monitoring data shows that, since the promulgation of the new "advertising law" and ordinary food ads illegal rate decreased by 86.41%, health food ads illegal rate decreased 94.62%, national industry and commerce, market supervision departments to strengthen monitoring of food advertising, crackdown illegal food advertisements achieved success.

SAIC completed and enabled the national ad data center regulatory platform for various types of advertising, including food advertising, including the monitoring of the situation. In 2015, a total of of total of 4027 media 1395 national television, 1128 radio and 1504 newspapers were advertising monitoring, to monitor food advertising 412.53 million times, monitoring found suspected illegal advertising cue in a timely manner to distribute around the investigation and handling of.

In the strengthening of food advertising law enforcement, the national industry and commerce, market supervision departments organized to investigate and deal with typical illegal advertising focused action, and continued to maintain a high pressure situation of false advertising. In 2015, the national industry and commerce, market supervision departments to investigate the food advertising case 1831, fines 39 million 953 thousand and 400 yuan. 3

(original title: SAIC: health care products advertising rate dropped 94.62%

Editor: Xiao Shen

Read news hot spots, showing sensitive events, more exclusive analysis, as in the "things" WeChat, scan two-dimensional code free reading.