Direct network November 19th news (Xinhua) recently, the new normal economic and social impact of China's direct selling industry, the forum held in Peking University. The forum by the Peking University China direct sales industry development research center and the World Federation of direct marketing association, gathered in the Ministry of Commerce, the State Administration of industry and commerce, the State Council Legislative Affairs Office and other government departments, representatives of the World Federation of direct selling associations and representatives of the domestic direct sales enterprises CEO.

This year, coincides with the world's well-known skin care products, beauty products direct sales companies to enter China's 20 anniversary, MaryKay's global president and CEO, but also the United States direct marketing association He Dawei attended the forum and made a unique insight into the opportunities presented by the direct selling industry. In the view of He Dawei, under the tide of public business, entrepreneurs are facing a new era, this also is the direct selling industry development has brought new opportunities, he Dawei proposed, "more and more women harbor entrepreneurial spirit." So even at present, China has become the Mary Kay, the world's largest market, he Dawei said in the future is still full of confidence and expectations.

In this forum, the China direct sales industry development research center of Peking University released the report of the economic and social impact of China's direct selling industry. Research report pointed out that the direct selling industry in promoting employment, driving consumption, stimulating investment, to carry out public welfare, tax paid, incubation of small and micro enterprises and other aspects play a positive role. Research Report data show that the Chinese public on the quality of direct selling products, prices and direct sales staff satisfaction degree of satisfaction were 95%, 92.8% and 96%. He Dawei said, in order to improve the satisfaction of the public and consumers, MaryKay attaches great importance to product development, to ensure that the product has a competitive, leading the industry trend."

For the direct selling industry in China's development prospects, North Sales Center, raw Haiwen, vice president of Peking University in his speech said, "in recent years, China's GDP growth slowed down further, but gratifying is the Chinese direct selling industry shows bucked the trend." Ms. Gabilala Tamuna, executive director of the World Federation of direct selling, also made it clear that China will become the largest direct selling market in the future. 3

(original title: MaryKay's global president He Dawei: the direct sales of China is full of confidence)

Editor: small Shen

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