[CNDSN5 August 22 hearing] (pulse), a famous management guru Peter Drucker proposed, definition of the target enterprise is the only effective is "creating customer", midvein created the "eco home" is such a kind of innovation.

At present, China mainland consumers have of the deteriorating ecological environment unbearable, there is an urgent need to effective solutions, in the health industry painstaking work 22 years of midrib timely put forward the "eco home" micro environment integrated solutions, to meet consumer demand for healthy living environment.

Midrib "eco home" to the improvement of our country family living environment and the ecological environment of the region to produce positive role, and on China's economic and social sustainable development and make effective contributions. The ecological environment is a key factor for sustainable development, in 1987 the World Commission on environment and development report entitled "our common future" in the report, made it clear that the fundamental purpose of Protect environment is to ensure sustainable human survival and sustainable development, the Chinese government has formulated the "twenty-first Century agenda" China the "agenda," pointed out: "the road of sustainable development, is China in the future and the need for development in the next century and the inevitable choice of economic and social development planning"; through our previous meeting of the National People's Congress, are proposed to carry out environmental protection, take sustainable development as our strategic goal, which is to contribution to human progress.

Midrib "eco home" in commitment to the family of micro environment improvement at the same time, but also on human health a beneficial practice. The category of health industry is extremely broad, covering the illness and death, clothing, food, housing and environment to the survival and development of human beings as well as with all areas of people's physical health and mental health related. "Eco home" from the family of human society constitute the basic units to start, the long-term planning involves all areas of the health industry, this practice will be for consumers to bring tangible benefits to health, is a good business practice.

Midrib and carry forward the "ecoh" is a valuable heritage of Chinese traditional culture. Chinese traditional culture is the culture that takes "family" as the unit, and the culture that takes individual from the West as the unit of departure has certain difference. There is no doubt that modern enterprise should use advanced science and technology to innovate and upgrade the product quality and service skills.. Regardless of Health Science and technology and information science and technology, in the implementation of product development of the specific content and market development of the specific way, cannot consider the culture difference; with Google in the development of the individual wearing the glasses of informatization and apple information in different tables, midvein chose "eco home" such a family of micro environment as a whole solving scheme of the new model. This is not only the inheritance of Chinese traditional culture and carry forward, is the fusion of Chinese traditional culture and business model innovation to perfect welcome attempt.

The innovation practice of people-oriented science and technology, in the vein of "eco home". It is proved that the close relationship between cultural creativity and innovation of science and technology; midrib "eco home" is a great innovation project, once again on the industrial structure, system and mechanism, personnel structure proposed a series of new requirements, enterprises constantly product innovation, system innovation, mode innovation, in order to better capacity to build and realize the grand strategy, so that the midrib in innovation to maintain long-term sustainable development. 3

Editor: Little Shen