[direct reporting network Beijing on August 3 hearing] (Mary Kay) on July 27, the global well-known skin care products and cosmetics direct selling enterprises Mary Kay won the year 2016 "green development sharing the future" the outstanding cases of corporate social responsibility annual selection of cross-border cooperation Best Practices Award. As a global citizen, MaryKay has been hoping to play its own advantages and innovative capabilities to help the world to solve the challenges of sustainable development. Case of this award is to Yunnan Yi embroidery Chinese female and Nepalese women in transnational cooperation for United Nations sustainable development goal realization of open up new ideas, at the same time, the future Chinese enterprises in the field of social responsibility of transnational cooperation also has draw lessons from a meaning.

It is reported that the "green development sharing the future" corporate social responsibility outstanding case selection activities guided by the Information Office of the Shanghai Municipal People's government, Shanghai Municipal Commission of Commerce and Shanghai Municipal Environmental Protection Bureau, Liberation Daily, Shanghai Daily and Oriental Network Co sponsored. In "innovation, coordination, green, open, sharing which runs through the development of the concept of the five year" 45 "start planning and selection activities carried out not only to sum up the successful experience of outstanding enterprises, more conducive to spread the Shanghai innovation drive, transition and development goals, the international metropolis of Shanghai city image promotion. Selection lasted nearly three months, received a total of 100 cases from 83 companies reporting, activities in the spread of new media platforms attracted more than 400 thousand people concerned to participate. By experts and the public vote, eventually 49 outstanding CSR case stand out, as a leading Shanghai green development model, driven by green and harmonious development of the Shanghai economy, respectively, covering three aspects of value "and" responsibility and innovation "" green "" sharing, and innovation, demonstration and sustainable development, in its industries and fields have a certain influence and significance.

All along, MaryKay to enrich women's life for the enterprise mission, won the annual cross-border cooperation award is the best case for many years to support the development of the rich fruits of poor women in the face of the development of the poor women in the face of society in the face of MaryKay. 2016 during fashion week, Mary Kay to join independent designer's brands just for tee and accessories brand TIMI Cheng, released a series of theme of "lost, to reproduce the" Nepal women cross culture works. In Yunnan Yi embroidery and Nepal cashmere fabrics, two of the traditional crafts of cross-border, in on the occasion of the first anniversary of the earthquake in Nepal, still struggles for survival in Nepal to the people in the disaster areas to send to bless, and to awaken people to pay attention to the lost memories and traditional culture. Under the support of MaryKay's international vision, there is no association of Yi embroidery women, Nepal disaster area, Shanghai fashion week, designers are interrelated, produced a wonderful result.

Mary Kay is expected through cross-border cooperation can be better society caring feeling is sent to the world other regions, also to Nepal output Chinese female entrepreneurship poverty experience, to help Nepal women spend the earthquake recovery period, promote the development of small and micro enterprises in the local contribution hope Chinese women. In the preparation of the Nepal women cross-cultural work fashion show is let fashion designer in Shanghai, the Nepalese cashmere crafts, Nepal, local governments are actively involved in, eventually to the public presents a visual feast.

"Mary Kay believed, delegate to fish is better than giving them fish, when a nation is in trouble, ancestors left technology will help they provoke the pulsation of the economic recovery to become power to reverse the fate." In the eyes of Mary Kay's external affairs vice president Ms. Zhang Jing, "embroidered women's entrepreneurship is to eradicate poverty, promote gender equality and promote partnerships, such as the establishment of the United Nations sustainable development goal realization opens up a new way of thinking, we are honored to have been affirmed and commend, believe that this attempt to cross the Chinese business community is also through transnational cooperation to help achieve an innovation in the United Nations sustainable development goals." 3

Editor: Xiao Shen

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