[straight news network Beijing, May 11 hearing, Beijing Daily) in Chinese consumers strong purchasing power with the help, South Korea's largest cosmetics group amore Pacific a quarter for sales and profits to achieve double-digit growth, but the global downturn still influence the high-end brand marketing sales. In order to continue to expand the overseas market, amore Pacific's brand Aino Bi (IOPE) yesterday formally in the lynx's flagship store opened, its biggest rival LG Group to seize the Chinese market.

Money newspaper shows, as of March 31, 3 months, amore Pacific net profit year-on-year growth of 33.1%, of 3253 00000000 won; operating profit grew 30.7%, reached 419.1 billion won; sales rose 21.8%, up to 1.76 trillion won. Although most of the group's business is still rooted in the native South Korea on a 16% increase in sales over the same period, but as the Asian area, especially the growth of China's market demand, the group's sales in overseas markets grew 46%, reaching 40.8 billion won.

Including snow show, Hera, luxury brand Department income obtained surge, 31.1%, shampoo, toothpaste and other popular brand Department income also won 4.6% growth, but by the global economic downturn, sales of the high-end brand sector group fell. Including Lange, Aino Bi, makeup, high-end brand sector income year-on-year decline 3.2% to 2.823 billion won, the food sector also cannot escape by luck, a quarter revenue continued to slump, 17.9% decline to 135 billion won.

Reporters found that in Aino Bi lynx flagship store, cushion BB cream as the popularity of the commodity brand, opened package on the first day of sales were up 2732, 885 and 287. And the IOPE flagship store opening, amore Pacific Group's seven brands, Lange, makeup, Innisfree, house of Edith, Lu and snow show, Aino Bi "gathered" lynx. 3

(original title: amore high-end brand Tmall to seize the market decline in performance in China)

Editor: Xiao Shen

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