[CNDSN10 August 12 news "(U.S. News) according to" the Wall Street Journal reported, such as new enterprises (Nu Skin enterprises) on Wednesday (October 7) shares plunged nearly 26 percent, hit its lowest price since four years. The reason is that the skin care products and nutritional supplements company cut the pin sales expectations, on the grounds that the weak performance of the business in China and by the negative impact of exchange rate changes.

The headquarters is located in the United States, Utah (Provo), the company said it expects its 570000000 quarter revenue will be between $573000000 to $third, well below the previous forecast of $600000000 to $620000000, or not to reach the average U.S. $605900000. This new performance is expected to mean, such as the new company's revenue in the third quarter compared with the same period last year fell by about 11%. The company will be released in November 5th third quarter earnings report.

So far this year, such as the new company's stock price fell by about 20%. Wednesday (October 7th) the stock market in the U.S. stock market fell by $11.95, to close at 34.62 U.S. dollars, down 25.66%, the lowest intraday touched $34.03.

Hunt Truman, chief executive of the new company, said the company's third quarter results were damaged by the sale of its products in the Chinese market, which was due to the launch of the oil products. In the new business revenue, revenue from the Chinese market accounted for the largest proportion, the company has more than 1/3 of sales are from china. In contrast, from the Americas market sales in the new total revenue in the proportion accounted for about 15%.

Truman, he said, such as the new trend of enterprise revenue is improving, and the company launched in the Asian market anti-aging products ageLOC youth and ageLOC me optimistic. But at the same time, he lowered expectations for the fourth quarter sales growth. Excluding the impact of exchange rate changes, the fourth quarter sales growth rate is expected to be between 7% to 10%. In August this year, such as the new company said it is expected in the second half of the revenue growth rate will be calculated in 15%.

"Although we think of China's macroeconomic growth rate slowdown will affect the performance of new enterprises in the region, but the problem may be deeper." Morgan, an analyst at JP John Vse (Faucher John), said.

As new businesses say, in addition to the weak performance of China's business, the stronger dollar - the result is that the company's products have become more expensive in overseas markets - and one of the reasons leading to the damage. The negative impact of the dollar's rise on its revenue is around $60000000, accounting for between 10% and 9%. However, the negative impact of exchange rate changes on the new business revenue caused by the negative impact is not as bad as some analysts had expected. For example, vsevolods predicted its influence will be around 11%.

For companies such as the new enterprise based on multi - layered marketing mode operation of the company, the product is sold through a dealer network. Such as the new company also through its website to sell products. 3

(original title: such as the stock market crash of 25% hit nearly four years, the Chinese market is frustrated)

Editor: small Shen

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