2016-12-26 17:10
Inventory: 2016 China's social impact of the ten major pyramid
[report] net Beijing on December 26th news (reporter Qin Chenyu) in 2016 is in the past, China's direct selling industry first downward trend at the same time, marketing the social problems is still growing. Direct reporting network combing the 2016 affect China's ten major MLM cases for reference.
Future heart
Consumer rebates to conceal the essence of MLM
In September this year, Shijiazhuang city police investigating a "heart on the future of the Internet platform" website MLM criminal gangs, gang members arrested the suspect Yang Jing, led by a couple of 36 people, 258 people involved in MLM communications.
After preliminary investigation, "the future of the Internet platform" was founded in June 26, 2015, headquartered in Shijiazhuang City, Xinhua District, Putian building. "The future of the Internet platform to" promise "membership to the sales terminal designated" Guocang "or" demand hall "shopping can get 100% reimbursement for bait, to pull the head by way of membership, and membership in accordance with the composition of a certain order level, to the number of development personnel as a virtual currency (E currency) and payment rebate basis, fictitious business projects and the earnings outlook, hide the real source of funds, payment rebate and other fraudulent means, defrauding the membership and supplier of property. The ad hoc group for further investigation, in order to let the participants the development of a large number of members, "the future of the Internet platform" from a qualified member to member with a total of 7 grade, membership in the "heart to the future of the Internet shopping platform", must be presented by the old members to join as an ordinary member, if you want to shop a hundred percent reimbursement to the real name the certification on the site and set the two level code, recommended people through the audit will become eligible for membership, get a 500 to 1000 E coin bonuses. Need to specify the shopping sales terminal, with a wealth of easy virtual cards, shopping after 15 to 20 days or so will purchase reimbursement to easy CAIDA card, allow withdrawals, apply for withdrawals, payment, cash withdrawal fees 0.5%.
Members want to get E coins in the platform shopping, reimbursement, we must develop a large number of members, pull the head. Want to buy higher value products, access to greater benefits, must be higher level. Eligible for membership promotion for the entry level at least 5 new members, a member of the development of star promotion at least 30 people, at least 155 star membership promotion, promotion of at least 780 Samsung membership development......
Life in Yunmeng
High return "dream"
September 2016, Yunmeng living platform for alleged network MLM was sealed by Hefei police law. According to the police investigation, "Yunmeng life" members are mainly divided into free membership and Powerise membership. Free members can be registered through mobile phones, websites using their cell phone number, you can enjoy discounts with the platform contracted merchants, in addition to no other profit. A member can Powerise membership, directly or indirectly through the development of offline way to earn commission to be a member, you must give Powerise, produced more than 10000 yuan Commission (the difference between the purchase price of the product and contract price income).
Although ordinary members can rely on the continuous consumption of commission accumulation, but the company is not profitable, only through the publicity Commission allocation mode, with high returns as bait, attract ordinary members quickly upgrade Powerise members, thus to get high commission. Case involving 280 million yuan of illegal funds, of which only $6 million is generated through normal consumption, the rest are generated by commission. Wang Mouwei, as soon as possible in order to obtain cash, also has produced a K Coin Wallet, V wallet and the Great Wall Coin Purse money, membership in the platform recharge RMB and commission sharing, will be transformed into a virtual currency symbol for online transactions, and these symbols are just numbers, cash withdrawals have been removed.
For example, the members want to buy goods on the platform, it must be prepaid in accordance with the ratio of 1:1, buy K coins in RMB, while K can only buy goods, money transfers are not mentioned; Powerise members earn the Commission, 10% will be directly converted into V coins (later cancelled to the Great Wall, 90% conversion of currency) for K coins or direct withdrawals, but the need to pay 10% of the fee to the platform. The existence of currency means that even if you developed a lot of offline, but it's possible that you gain all the virtual currency symbol, cash has been the company, mainly responsible for the company or several real profit.
Cloud at the fingertips
By taking the micro dark involved biography"
September 2016, Hubei City, Xianning trade and industry bureau investigated the cloud in fingertip WeChat MLM case. After investigation, the parties in Guangzhou city at the fingertips of Agel Ecommerce Ltd through WeChat cloud public service number cloud at your fingertips ", has developed an online shopping, payment, rebate function" cloud at your fingertips "WeChat mall, to become a member in the participants to buy a certain amount of goods, to continue the development of other people to buy goods to join can be obtained the payment of commission.
At the same time the cloud at your fingertips under the guise of "consumption capital", "consumer investment, everyone is the boss", "new business model" and "share money" gimmick, attracted a large number of staff communication and participation. It is understood that the "cloud charge in the form of selling goods at your fingertips" membership "entry fee", personnel are required to continue to develop offline, illegal profits from the line and pay the fee, part of the staff because get the rebate amounting to two hundred million of referrals. By the time of the incident, "the cloud is more than 2400 people in the number of fingers" attention, the number of payment of more than 260 people, involving 6.2 more than 100 million yuan.
Parties set up the commission system rules, one is to determine the upper and lower levels of hierarchy. Parties set by focusing on the order of WeChat public numbers, determine the upper and lower levels of hierarchy. Two is to set the entry fee. Parties require shopping must be 128 yuan, can get offline back to the floor of the Commission, you must buy a full price of $880 in order to get the infinite layer of the return of the Commission on the floor of. Three is to set up the member system. The parties set up consumption of 128 yuan and $two to pay the amount of the cost of the members of the level obtained, but also set up the number of members through the continued increase in the number of offline members obtained by the level of the three, but also set up the level of membership by the number of members to continue to increase the number of members obtained by increasing the number of members of the level of access to the. Four is to set up a team of rules. The parties to determine the rebate according to the offline relationships and membership levels, 128 yuan membership level can be assigned offline eight layer performance, a senior member of more than 880 yuan can also be used in the differential distribution line infinite layer performance.
Xianning City Administration for Industry and Commerce announced that the "cloud at your fingertips" suspected MLM case has been closed, the parties shall be ordered to stop illegal acts, confiscate the illegal income of more than 3950 yuan, and impose a fine of 1 million 500 thousand yuan.
Cloud Lianhui
The concept of pseudo consumption capital under the dream of wealth
This year, a so-called "wealth perpetual motion" cloud Lianhui under the banner of "consumer full back" banner, just two years, with the rapid development of the National Alliance to tens of thousands of businesses. It is understood that the platform declared that the 55 day per half year full return "such as membership to consumer businesses 10000 yuan, 1600 yuan Lianhui cloud extraction. After the cloud Lianhui per day in the proportion of about 5/10000, continued to return to consumers 10000 yuan; 1600 yuan and businesses to submit the same day at about 5/10000 Lianhui cloud return, until the return date.
This mode is Lianhui cloud packaging into consumption capital, when consumers purchase products, manufacturers and enterprises should be the consumer purchasing is regarded as our enterprise investment, according to a certain time interval, the proportion of corporate profits return to consumers, to achieve a win-win situation. In this regard, the Internet financial experts Yang Dong pointed out that cloud Lianhui claimed "consumption capital" is unreasonable, do not be sustained without a stable income.
At the same time, the new commission recommended cloud Lianhui mode: "cloud Lianhui" suspected of MLM claim free registration ordinary members can enjoy the consumption of the whole back, in terms of 99.9 yuan, 999 yuan registered as a diamond member, platinum diamond member, but also a "right to recommend" -- each pull a new "head" as long as he registered members. To join the business consumer, the consumer can get 1% of the amount of commission, and recommend a shop to join the platform, more can generate 0.5% of sales. Recommended consumers recommend more, instantly get more commission.
According to the cloud Lianhui family member introduction, also claimed to have a "platform commission business, if it is recommended to buy so-called equity in the company, recommend people can also get 20% cash and 10% current equity awards." A senior member of the cloud Lianhui can be recommended, recommended people can get commission, commission has two kinds: the amount of consumption of all A, recommended the 1%X5=5%; all the sales amount of B, recommended the 0.5%X5=2.5%. Recommended consumers recommend more, instantly get more commission.
Mathias source mall
Based on business platform packaging riches myth
Mathias pharmaceutical's well-known enterprises Mathias source mall was suspected of MLM, and even lead to a great in strength and impetus activism.
The reporter learned that, in order to join the Mathias source mall, investors must first buy a 700 yuan worth of products to become a member, to encourage members to join, the establishment of a dynamic award, namely every direct push a person can take 10%, half of them in the form of integral source return; half for shopping, is two the declaration Center award, which become members in the declaration center after each report a single award, 3% of available material rewards, including source integral 10.5 yuan, 10.5 yuan shopping points. Three is the guidance award, straight push generation take several generations, up to nine generations. All cash any hedge bonus account, every day do not only increase, the highest thirty thousand day bonus cap.
Mathias source mall in the guidance of Award (full cash) a total of three micro business level, the nine generation of reward. Several generations of direct push. Level micro providers: straight push 1-3 people, take 1 a generation of awards 3. Every single day revenue (700 yuan for 1 single): the first generation: 1.2 yuan / single; the second generation: 1.1 yuan / single; the third generation: 1 yuan / single. Two level micro quotient: straight push 4-6 people, 1-3 generation award photo take, 4 - 6 generation plus all prizes. Fourth generation: $0.9 / single; the fifth generation: $0.8 / single; the sixth generation: $0.7 / single. Three micro business: direct push 7-9; 1-6 generation award according to take 7, the 9 generation of all awards plus; seventh generation: 0.6 yuan / single; the eighth generation: 0.5 yuan / single; the ninth generation: 0.4 yuan / single (Note: all source direction award points can be exchanged for cash withdrawals and hedge declaration).
If in accordance with the recommendation of 5 per person to buy a single calculation as an example: the first layer: 1 x 5 x 1.2=6; the second floor: 5 x 5 x 1.1=27.5; layer third: 25 x 5 x 1.0=125; layer fourth: 125 x 5 x 0.9=562.5; layer fifth: 625 x 5 x 0.8=2500. The official propaganda and the above awards can be repeated every day take, take, take every day to get a bonus every month, only the day before to rise will not cut down. In this way the source Mathias micro mall system, on the recommendation and guidance prize award to return integral form, either directly or indirectly for mall members more members to earn points, in accordance with the provisions of Article 1 of the regulations prohibiting pyramid schemes. Road source micro business in the form of guidance on the award back to the integral, are directly or indirectly in line with the provisions of the prohibition of pyramid schemes 2/3.
Network gold EGD
Encrypted digital assets for gimmicks crazy hype
Since March this year, Jiangsu Xuzhou city public security organs cracked "gold network integration" large network of prominent cases, 49 suspects were arrested, the procuratorial organs approved the arrest of 16 people, involving 380 million yuan of funds frozen, withheld. According to the police, from October 2015 to April 7, 2016 the on-line platform, just six months, a total of 50 members of the development of more than ten thousand people, involving funds amounted to 10 billion 900 million yuan.
It is understood that the network of gold EGD concept by BAE ideas and development, and not the physical gold, but a kind of encryption of digital assets, gold as a nominal network virtual currency issue, claiming its only rise, lured investors to invest. It is understood that investors to 10 thousand multiples from the cast, the lowest $10 thousand. Each investment of 10 thousand yuan, donated $10 thousand worth of coupons, equivalent to the purchasing power of $2000, you can buy items in the global exchange. In addition distribution 10 thousand ES points, the early ES integral is $1, 1. Police, the exchange of goods is only a guise, people invest in e-commerce illusion.
With the increase in membership, demand increases, ES will rise, investors can sell the hands of ES to make money. Bae et al also stipulated that only rose 5%, can thaw the rising part and corresponding to be sold. "As a result, the 1 yuan is equal to 1 ES, invested 7000 yuan to buy 7000 ES, when the ES rise to 5 yuan, the investor to invest 7000 yuan, only bought 1400 ES, later joined investors the investment in gold is early investors earn."
In order to stimulate investors to put money Everfount, involving the company opened up another benefit to dynamic rebate "on the ES platform, namely" paid, join the composition hierarchy, according to the Commission, the development of offline MLM business model ". According to the number of membership development is divided into 1 to 5 stars, from 1 to 5 diamond, from 1 to 5 crowns, the order of 1 to 5 gold level 20. Each level corresponds to different bonus returns, the development of the assembly line will be able to get commission, and layers of commission."
Edmond coin
A carefully woven lie
In August 9th this year, on suspicion of the crime of organizational leadership MLM future city, President Liu Wanfu coins arrested in Taiwan. According to the police, to conduct marketing activities, Liu himself was carefully packaged, advertised themselves as U.S. trillion silver fund president of the world, the future city group president, Secretary of state of California and 11 title. At the same time, he also Chinese Belt and Road Initiative project participants. After find out that all It is sheer fiction. title. This project operation less than two months, they will absorb more than 10000 members of the people, crazy collection of nearly $2 billion yuan in MLM funds ().
The police seized the relevant information that investors need to pay ten thousand yuan can be registered as a member, the purchase of "Hail money prices, lying can make money". Allegedly, "Hail money" can yield three times, this is just a static prize. "The essence of MLM Edmond coins" by the "dynamic" award mechanism is obvious. The members want to earn more money, you must develop offline to obtain the "straight tuijiang investment" and "investment grade" award and other dynamic award. "Hail money" according to the membership development staff is divided into 1 to 5 stars, 1 to 5 gold, 1 to 5 drill 3 order 15. Each level corresponds to different bonus returns, the development of the assembly line will be able to get commission, and layers of commission. The police, "Hail money" the lowest 1 star member can obtain the downline members pay fund 10% of the Commission, members can reach a certain number of promotions, get more commission. 5 drill level members can get offline members to pay the proportion of funding Commission up to 80%. Such as with the team docking Liu myself, you can directly from the drill class members start. Thus, the higher the level, the greater the difference; larger teams get more bonus commission."
"Hail money" project participants need to pay 10 thousand yuan registered account, in order to gain membership, to recommend others to join can get straight tuijiang 10%, 10% to 80%, graduation award level award 0.5% Award (bonus calculation in accordance with the investment of 70%), the composition of the level and to lure participants to continue to participate in the development of others.
State Communications
Free communication by direct selling license circumvention involving biography
Since this year, all over the country to "China country communications", "Nanjing", "China today" and the name of the development of the form of proxy agents Nanjing Guotong Communications Limited illegal telecommunications business behavior. On suspicion of pyramid schemes, were Shandong Mengyin county and Hubei County Trade and Industry Bureau to investigate.
Since 2015, the number of provinces in the country to promote "10 yuan monthly free call", its business is actually illegal callback service. State communications through the downline into the mode of business promotion, its marketing model suspected pyramid schemes. The specific form is to pay more than 1000 yuan to become agents, you can get between the three to the next generation of offline revenue into 30%, pay more than $10000 to open the store. Therefore, the country through the communication there are two main sources of income, monthly fee and call admission fee. That according to the national communications products and marketing model, membership fee is the main source of income.
According to a "country" join "country" reflects the victim, the earliest name of "Chinese country", joining about 10 days or so, later changed to "Notice of Hui students Fairy", a few days later the name was changed to "Hui Electronics", and now changed to "China today to". "Country" frequently change the name, with "second kinds of telecom value-added service call center" business license around a trickster. Not only that, China in Mister Zhang Yizhong to dirty tricks 10 yuan per month unlimited, a whoop and a holler call cheating slogan, by pulling the head and the marketing team paid way to develop membership.
In order to avoid involving transfer of suspects, the country network reached a strategic cooperation with a direct selling company, the Direct Selling Company and the country network jointly set up a company, let the Chinese communications affiliated to the Direct Selling Company, so that its foreign claims is the direct selling companies engaged in legitimate activities, and then through the new company to split, is actually equivalent to our communications to the direct selling enterprises to pay the corresponding rent card fee".
Cloud number of trade
Under the guise of national enterprises MLM scam
Cloud number of trade around the country for several alleged pyramid schemes have been investigated. Cloud number trade has been declared the relevant departments of the state straight pipe, is China's largest regular national enterprise. But the company is through direct or indirect development of membership rebates as bait, pull the head vigorously develop offline profits.
Pay RMB 500 yuan (after the increase) membership fee, can be registered in the "cloud number trade company website to become shareholders members, getting 367 copies of" cloud number trade "the original shares, each member can get a username and password for the original query their holdings in the" cloud number trade "on the site, and said in the" cloud number of trade companies can trade stocks, dividends obtained after listing.
Members can join the development of offline investors says the number of trade ", each developing a downline staff can get 100 yuan reward, if two downline constitutes a layer, in addition to 200 yuan straight tuijiang gold, can also get on the bonus 300 yuan, layers of development, in this push, the number of development the more, the higher the bonus, the bonus in the form of electronic currency return. The five layer touch bonus per layer is 300 yuan, the sixth layer 1:1 on the generation of unlimited bonus 50 yuan, day cap 500 yuan, the total revenue reached 3000 yuan after the upgrade on the cap to 3000 yuan, the total revenue reached 30000 yuan to 30000 yuan after the upgrade on the ceiling. In addition, you can pay 5000 yuan to join the cloud number trade became a shareholder member, the bonus is a member of the shareholders of the times of 10.
The prosecution alleged pyramid scheme, the court found the two defendants, the use of the Internet platform, with the development of Internet economy, "says the number of trade company, can obtain the original shares and nominal dividends can be obtained, participants are required to pay the fees obtained by adding qualifications, so-called original shares give virtual participants only exist in the network the participants, and according to the order of different level, directly or indirectly, as a number of development personnel rebate basis, to lure participants to continue to participate in the development of others, to defraud property, his behavior constituted the network marketing behavior.
Day 170
Dressed in public to raise the coat MLM organization
In December 16th, Taoyuan County Public Security Bureau of external communications, the Bureau uncovered nearly 600 million yuan of funds involved in the "telling" great pyramid schemes, arrested more than 20 suspects.
It is understood that the gang fraudulent listed companies "telling holding subsidiaries" telling "communication", the establishment of Shenzhen Tianyin network development limited company. Foreign propaganda "telling 170 raise, pay 1500 yuan to become the member of the company, in order to free 170 phone cards, phone cards 170 bonus, free shopping mall telling as bait, the Internet wantonly referrals.
The propaganda of the project just do a 170 phone card, this card is not only no roaming charges without caller ID fees and traffic is not cleared, triple play (regardless of Telecom, Unicom, mobile phone can use signal automatic locking, telecommunications, mobile, Unicom, which automatically connect a strong signal), and this project is a small investment, big business, no risk, no pressure, the monthly income of 6 digits is not a problem, after the police investigation, and finally prove the company by telling 170 congregation is false, and really engage in mlm.
170 day announced to the public to raise, but according to the voice network 170 raise public propaganda but can find many traces of suspected pyramid. It is understood that the day 170 return is divided into two kinds: static and dynamic, static income 1. Every working day to return 1% of the amount of investment (15 yuan), combining back leader investment 2 times the amount of 3000 yuan, static stop. 2, dynamic income. Straight tuijiang: 10% - 150 yuan; on the award: 10% - 150 yuan (day cap 4500); 3, see point Award: 1% - 15 yuan (up with 20 layers, Japan capped 4500 yuan), recommend a person to take 5 layer; recommend 2 people, with 5 people take the recommended 7 layers; the 10 layer 20 layer 10 people take the recommended. Peer Award: get all the direct push people on the highest income, can take 100% people on the direct push income, recommend 1 people take the direct push on the income of 10% people; 2 people take the recommended direct push people on the income of 20%; recommendation 3 people take the direct push on the income of 30% people; 4 people take the recommended direct push people to touch the income of 40%; in this push, recommendation 10 people take the direct push on the income of 100% people.
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