To fully see the government's important role in the healthy development of direct selling

2016-07-13 15:20

China Direct Selling News > Headline news >

[straight news network Beijing on July 13 news] (the chief editor's office) of China's direct selling industry reason health development, the effective promotion of government departments is an important reason. Therefore, whether it is business or the media, we must fully see the government's important role in the healthy development of direct sales, support the government of the direct selling industry in accordance with the law supervision and management.

Xi Jinping has stressed that the scientific macro-control, effective government governance, is to play the inherent requirements of the socialist market economic system, to better play the role of government. Direct marketing management regulations, the prohibition of marketing regulations since the implementation of China's direct selling industry has become more and more healthy, fully reflects the government's important role in. State Administration for Industry and commerce, the Ministry of Commerce firmly and conscientiously implement the party's eighteen big spirits, always adhere to the overall situation, strict according to the basic requirements of direct selling regulations found in the direct selling industry timely guide enterprises to standardize the operation, and promote the healthy and orderly development of the direct selling industry. We should point it!

The decision of the Central Committee of the Communist Party of China on some issues concerning the improvement of the socialist market economic system has made it clear that "to ensure the government's economic management functions transferred to serving the market participants and to create a good environment for their development". That is to say, under the condition of market economy, the main body of social economic activity and economic development is enterprise and worker individual, the government's role is to serve and create a good environment for the development of the market ". We believe that more than 10 years, the relevant state departments for direct marketing enterprises "services and create a good environment for development" has played an important role. Mainly manifested in:

- to establish the market economy status of direct selling industry in the form of laws and regulations

Direct selling as a no fixed place of sales, if there is no legal protection, it can not really have a market economy status. Therefore, the State Department of Commerce in September 10, 2003 and September 10, 2004, the two Xiamen direct marketing legislative work forum formally established the principle of "internal and external consistency, fair competition, common development". At the same time, the legislative workers to study abroad and learn from the experience of other countries direct marketing legislation. All this, is to direct the development of the industry has a legal protection.

In September 2005 as a watershed, "direct management Ordinance", "the prohibition of marketing regulations" the promulgation and implementation, one is marked China's direct selling industry officially embarked on the track of the rule of law, as the difference between direct and MLM, direct blow MLM specification provides an important legal basis, correct guidance of the direct selling industry, while avoiding disadvantages, steady, specification development, it is necessary to; second is marked for the direct selling industry market economy status really in the form of laws and regulations to be established, direct the marketing mode really get recognized by the government and society, the direct selling industry thus ushered in the development of the spring. Beginning in 2006, many companies have submitted their applications to the Ministry of Commerce for direct sales business license report. So far, there are 77 companies in our country have obtained the direct selling business license. The direct selling industry in sales a year at a rate of more than 25% increments, direct selling especially in the global financial crisis after the outbreak of the industry "thriving, and made an important contribution to the economic development of our country.

- strict control, preferential approval of direct sales license

In accordance with the relevant provisions of the regulations on direct sales management, the Ministry of Commerce of the Ministry of Commerce to strictly apply brand checks, some of the outstanding enterprises to absorb the direct sales industry. At present, our country has announced the direct selling licenses of direct selling companies have 77, there are many companies are applying for direct sales license. We see that since the national Ministry of Commerce in 2006 began to direct selling license of the examination and approval, has consistently adhered to strictly, the preferential principle, layers of screening, strictly, and in conjunction with the Administration for Industry and commerce, the Ministry of public security application license business five years in irregularities or illegal business records, and online publicity, to the whole society to open business licensing Shanghai situation, so many really good companies have chosen to direct selling industry, lay a good foundation for the healthy development of the direct selling industry.

So is the fact. Had not recorded in 2007 northeast have a business has received a direct selling license, but because of alleged false information problem, the Ministry of commerce is relentlessly cancelled direct selling license of the enterprise. This fully shows that the Ministry of Commerce in the process of examination and approval of the direct selling license work is entirely in accordance with the relevant provisions of the "direct management Ordinance", may not engage in malpractices for selfish ends, nor will there be any corruption. We found that 77 companies have access to direct sales license, are the local outstanding enterprises, for the local economic and social development has made outstanding contributions. Therefore, we must from the point of view of politics and maintain the good image of the government, keep a clear mind, can not only see the network representation, and direct selling license of approval of relevant state departments to be questioned.

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Since the implementation of direct selling regulations, China has made remarkable achievements in the fight against pyramid schemes and direct sales. National industry and commerce authorities closely around the requirements of the construction of socialist harmonious society and building a well-off society in an all-round way in general, seriously and earnestly perform their statutory duties to combat pyramid schemes, unified national leadership, responsibility taken by the local government, departments provide guidance and coordination, each joint action against pyramid schemes industry and trade framework basically formed, combining crackdown, treating the symptoms and other combat pyramid principle to obtain the effective implementation, large-scale, open the marketing activities are effectively curbed, whole society to resist the MLM growing awareness, public recognition and prevention marketing ability has improved significantly. At the same time, industrial and commercial authorities at all levels combined with practical work, continue to explore and innovative direct regulation method, through the establishment of direct marketing management archives, to carry out direct selling market inspection, implement grid regulation and enterprise credit classification supervision mode, grasp the recruitment of marketing, training, payment, returns and other key sectors, will direct marketing enterprises, direct sales and direct sales activities included in the direct regulation. Industrial and commercial authorities at all levels through the convening of the forum of direct selling enterprises, daily visiting appointments, to establish liaison system, in a variety of ways, of enterprises timely reminder, warning, urge enterprises to self-examination and self correction, rectification within a prescribed time limit. Organizing and guiding the direct selling enterprises to sign the self regulatory conventions or self regulatory commitments, strengthen legal awareness, adhere to abide by the law, so that strict self-discipline. At present, the development of direct selling industry in China has been improving the level of standardization.

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