2016-05-11 14:59
What is the "cloud Lianhui rich mythology" or "Ponzi scheme"?
[straight news network Beijing, May 11 hearing (reporter Hugh) consumer rebate has been highly favored by users, but the passage of time, many consumer rebate mall is evolving as the cloak of electricity supplier in the illegal fund-raising and marketing platform. Last year a a name for network platform of "cloud Lianhui" and to "rebate" as a selling point, in Guangdong around conquering, members and franchisees number blowout type development, claims to have three million members, is now in full swing, so cloud Lianhui exactly is "create wealth myth" or "Ponzi scheme"?? "Straight thing" (WeChat ID:cndsn-zxbdw) for your one one announced.
Pang's scheme + MLM
The cloud Lianhui grafting "home shopping mode"
"Straight thing" (micro channel ID:cndsn-zxbdw found: "million shopping" reason to attract businesses to join, is because they promise, if consumers buy 500 yuan of goods, they will daily return a yuan of money to the customer, until the return of 500 days, the money directly to the customer's bank account. If you buy 10000 yuan of goods, will be 20 yuan in cash every day. However, the "million shopping" requirements for each of more than 500 yuan of consumption, businesses need to pay 16% of the rebate shopping." Straight thing "(micro channel ID:cndsn-zxbdw) to understand the, the whole pattern of the" million shopping "is divided into three steps: the first step, and businesses to join the" million shopping "; the second step, consumers shopping businesses in more than 500 yuan, the merchant received 16% of the" million shopping "rebate; the third step," million shopping "divided into 500 days for a full refund cash to consumers, and the deduction of 20% tax. However, look at the business model of cloud Lianhui and businesses to join the cloud Lianhui every transaction to 16% turnover to the cloud Lianhui, 16% of cloud Lianhui from businesses pay to consumers return now, the proportion of about for five ten thousandths of a day, calculated according to the proportion, the return of all the time for five years. This is exactly the same pattern and shopping can even this kind of deception does not seem to be a stirring among the dry bones, fresh.
"Straight thing" (micro channel ID:cndsn-zxbdw) noticed that cloud Lianhui company vice president Mao Jun said, cloud Lianhui is Chinese independent innovation of business model (there are a number of intellectual property rights), is a super large, cross regional, cross industry, high-tech, giant system, cloud computing business full back platform, the business model is dozens of economists, the Internet, big data, cloud computing experts after ten years of research, "Skynet, the network, network triple play a combinatorial optimization. The business model revolutionized the present world any a sales model, and in the land of China firstly to promote the implementation of, and radiation to the whole world, will significantly enhance the future China's position in the world economy, change the strategic pattern of the world economy. Actual, cloud Lianhui but grafting has long been a legal trial million shopping mall model, staged "Ponzi scam + MLM" trick. Is not difficult to see that the cloud Lianhui grafting "million shopping mode" is abundantly clear, "cloud Lianhui is old wine in a new bottle of network MLM scam will continue for how long?? The answer is clear.
he theory of comsume capital
The development of theoretical basis of rebate type MLM
"Straight thing" (micro channel ID:cndsn-zxbdw) noticed had many of the victims, said cloud Lianhui declared free registration ordinary member, only sold to the consumer full back, in terms of 99.99 yuan, 999 yuan registered as a member of diamond, platinum diamond member, but also more a "recommended", namely each pull a new poll registered members, as long as he went to join the business consumer, you can get the consumption of 1% of the amount of commission, and recommend a shop to join the platform, more can deduct a percentage from a sum of money of 0.5% of the sales. According to "straight thing" 1%X5=5% (micro letter ID:cndsn-zxbdw) to understand, can be recommended senior members of the cloud Lianhui, recommend people can obtain deduct a percentage from a sum of money, the Commission has two: A, recommended by the people of all the amount of consumption; B, recommended the all of the sales amount 0.5%X5= 2.5 per cent. Recommended by the more consumers, the more immediate access to the Commission, which has a striking similarity with the development of the offline mlm. Why cloud Lianhui by MLM referrals?
"Straight thing" (micro channel ID:cndsn-zxbdw) survey found, cloud Lianhui had unilaterally declared, the advanced mode called "consumption capital", and this mode can let companies, consumers can be win-win. So, what is the consumption of capital "refer to? China Association of direct marketing experts committee of experts Ouyang article that "consumption capital" is economic behavior heresy, contrary to the general rules of the Marxist capital accumulation. Also the Ouyang said that according to the theory of economic development, there is no real supply and real consumers, providers and consumers into "business partners", which seriously disrupting the normal order of the market economy, destroyed the balance of supply and demand of market equilibrium state, on China's economic harm should not be overlooked! At the same time, the president of the Beijing business management cadre institute, Professor Yang Qian believes that the theory is completely contrary to the basic principles of economics. It is the combined consumption behavior and investment behavior, fundamentally confused the essential difference between consumption and investment, the substitution of the most basic concept in economics. The theory for low-income people, it is very vicious. People who do not know the common sense of economics, once accepted this theory, it is easy to lose the basic ability to judge, to make unrealistic dreams, confused their behavior, especially easy to fall. These people were very hard up, not to let him go to make the dream of spending the rich, the result is not to buy a pile of consumer goods does not need to invest to help the rich earn more money. On the consumption of wealth, is a completely absurd logic and behavior, is tantamount to indulge in wishful thinking.
Consumer rebate trap
Online mall "empty empty" of the financial game
"Consumption over 500 return 500, full 1000 return 1000", "consumer = save money = free", "you spend, I return money, zero cost shopping"...... In recent years, some websites or mall launched the "consumer rebate" marketing model attract the Huaian many businesses have joined, involving multiple sectors of beauty, daily necessities, clothing and so on. However with the development of the Internet market continues, some consumer rebate network began to sour, the rebate site does not sell goods, rely on development off the assembly line to make money; some business alliance with consumers do false transaction or transactions, don't buy a commodity participate in rebate, become empty to empty capital game. Many victims of the temptation to participate in such a financial game. At present, the prevalence of this kind of virtual trading, virtual shopping mall formed the industry's so-called ten thousand models". According to the "straight thing" (micro channel ID:cndsn-zxbdw) survey found that, "Wonga model" of the website currently has reached more than 1000, and can form a scale in three to four months, half year can be collected hundreds of millions of dollars of funds, tens of thousands of members, such as the Pacific direct purchase net official, "return of the one hundred", "million shopping" a number of enterprises is relevant departments qualitative of illegal pyramid selling, was investigated. The "million shopping" join "10000 mode" the initiator of evil. And the so-called "ten thousand models", there is no doubt that a speculative scam.
And "straight" (micro channel ID:cndsn-zxbdw) observed, the subject of operating the "consumer rebate" mode are is after legally registered e-commerce company, so in the marketing process, businessmen, member, consumers are the has higher trust degree. The subject legally registered and even more perfect packaging and pre operation does not appear financial collapse, the member can get the rebate, causing consumer reduce questioned, desperately development promotion. In fact, "consumer rebate business model has than the previous marketing development speed faster, the membership" online promotion + line development "comprehensive use by the rapid spread of the Internet and without geographical restrictions and through promotion of members and merchants of the line, each to join the business can the consumer customer development into offline. 3
Editor: Xiao Shen
Interpretation of the news hot spots, showing sensitive events, more exclusive analysis, in the "things" WeChat, scan two-dimensional code free reading.
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