CNDSN on September 21 News (reporter Shen Jie) 2015 Internet MLM choppy, "electronic commerce" and "Tourism Marketing Internet banking Internet rebate" by the media after exposure, many problems that Internet marketing become MLM "outside the law". Recently, the reporter receiving reports of users, the Internet and the rise of a new way of marketing, that is already notorious online MLM, seemingly marketing and online games eight pole can not beat, however, with the media constantly exposed, online games have become for Internet Marketing under the "new generation".

Survey: MLM infiltration of online games has become a foregone conclusion

As early as in 2010 the Chinese network marketing survey report "shows that some MLM organizations began, in the name of" electronic commerce "," network "," buy "," advertising "," Wangzhuan "," online shopping "," Taobao shop "," network marketing, network marketing, network agent "," network alliance ", online learning and training", online investment fund ", to quickly make a fortune as bait, decoy unaware of the truth of the masses by bank transfer to pay entry fees, online registration for the so-called members or agents, development off the assembly line and direct use of electronic means of payment of bonuses, engaged in marketing activities. These vermin has reached new business network. Among them, the online game marketing case in the case of the ten major network pyramid schemes. Obviously, by the online game to engage in pyramid schemes has become a hidden danger in the ranks of the internet.

At the same time, the report pointed out: the network marketing in recent years, the rapid spread of the country in 2010 to participate in the network marketing personnel more than 40000000, the amount reached 6000000000 yuan by the industrial and commercial investigation, resulting in a large number of victims bogged down in the mire. Among them, have been investigated and dealt with the "world" network marketing case, 13.5 million people development involving more than 20 provinces and cities nationwide, the illegal profits of up to 10 million yuan. With the continuous progress of science and technology, marketing has begun to gradually penetrate into the network, online games is the first to become the first penetration target. As was investigated by the "dream Manor" is the use of the Internet to contact, teach, trick game players to participate in pyramid schemes, a case. And pyramid schemes to strutting in games of virtual world is online MLM catered to the participants of the "curiosity" and "speculation", often have this kind of psychological talent easy by be involved in MLM mire.

Secret: the development of online marketing is amazing

"Small broad" is typical of Internet financial marketing characteristics, also in the online marketing is incisively and vividly, which in 2013 October to April this year, in Chengdu, Ziyang, Meishan, Pengshan and other places, a group of people using network game platform crazy development to earn referral bonus rebate. As of the time of the incident, less than six months time, has more than 300 people involved, line level of more than three layers, according to charge mainly confession involved "membership fee" reached more than 400 million yuan. This is the "Clarks" online marketing case shocked, and "Clarks" mainly by members of the dividends, including static dividends and dividends. The so-called static dividend refers to become "Clarks" member every day in proportion to obtain certain dividends, for a period of 45 to 50 days, duplication of investment; dynamic dividend refers to recommend new into "Clarks" can be obtained "straight tuijiang" (a direct reference to join the rebate), "see" award (homes again recommend people to join to obtain the rebate), recommended the more, the acquired rebate more. However cases has been in the past two years, online MLM does not seem to be halted, but by wearing a "Ma3 jia3" illegal pyramid selling activities, the discovery rate is even more staggering.

Reporter survey found that some online games companies still in take grade double payment, layers of development referrals MLM, first of all agents, agents and the development of membership, the game player. Their way to develop the players is to inform each other, the game currency will appreciate, to cheat players continue to charge money. According to the rules, the more players, the more the amount of recharge, the higher the game currency gains. But in the actual operation, the player is to the agents of the exchange, the exchange rate is also by the agents and online companies to carry out internal operations. Once a new player is pulled into, to buy game currency amount in each, 10% is returned to the introducer, 40% were collected on the company, only 50% will into the game currency; when the player to the game currency cash, agent chamber of Commerce receive a 10% commission; when the players to recharge, company will according to a certain percentage of the rebate to agents. It is a clever trick to deceive people, as well as the means to be able to let people fooled, and now China's online games market is booming, the development potential is not to be ignored, but in today's society, the rise of online games, online games are driven by the involvement of pyramid schemes, countless online games are likely to be in the way of competition.