2016-07-29 16:55

 

Reporters visited Beijing's largest marketing organization, secret marketing strategy

 

[straight news network Beijing on July 29, news] (flycatcher) Beijing there must be such a place: air gestates capital finally the most gorgeous gold opportunity and vast world full, the telephone area code is "010".
At least, 27 year old Yang Biao is rushing to it. Sister sister told him, here is the Beijing seven ring". He had been on the Foxconn factory assembly line, opened a grocery store, selling financial products, did not read the university. Legend of the "Beijing seven ring" of the opportunity to attract him to Yanjiao.
Yanjiao town is a place like this. This distance of 30 kilometers of the town of Hebei, Sanhe Province, belongs to the province, but came here to continue to hear Yang Biao is "to Beijing seven ring, the dream of wealth," the slogan. In a quiet residential area, in the absence of a specific place behind the door, flushed, spittle spattered "mentor", into the drawing room packed up red on hundreds of faces, a description of the golden prospect.
Investment 49800 yuan, the return is 4 million 500 thousand yuan. Listen, this is a "people's last chance to become rich".
Many corners of Yanjiao are filled with this fantastic dream. But dreams only happen during the day. Yanjiao is regarded as the sleeping city of Beijing, where the night belongs to the working people of Beijing. A dreamer who proudly declared: "the local people also night came back, all day by us, here can be so busy."
This is Yang Biao in Yanjiao, a rare word to hear the truth. Every morning, go to Beijing with the last commuter car, Accent over many communities far apart from each other on time. In those humble rented house, hidden curriculum began successfully.
Heard here, the audience by waving his hands motion to replace clap to appreciate, because "so as not to nuisance".
On July 8th, a house in Yanjiao city in third of the season, "and the public welfare foundation" to start a new round of teaching.
Only to see the environment, it is difficult to imagine that this is the training of people on the rich club". Less than 30 square meters of living room full plug the more than 200 people, potbellied men will press on low cheap plastic stools, issued from time to time "squeak" sound.
Air conditioning fan and hard turning, people still sweating. The teacher is a young woman. She pulled her voice shouted, "I heard the first class out" at the same time, sitting in the first row of the old man spit mouth yellow sputum, raised his feet ground.
Fortunately, once said "make money" mode, the hot air quickly calmed down.
Mentor this day is talking about private mutual financing". It is said that this is the "country is pilot implementation of enriching the project", and everyone's feet is "national financial reform zone". Everyone as long as the payment of 49800 yuan, and then bring 6 friends and relatives, will be able to "small broad" to earn 4 million 500 thousand yuan.
With Mark's pen on the blackboard, and the fine model is described: from the beginning with the initial funding to become the lowest development level, to become the highest C3 level, a total of 5 levels to experience. As the level of the rise, the following members also more and more, 3, 9, 27...... Each new member of the money will be "mutual assistance" to the upper. In this way, wait until the 243 members of the C3 class parents, 4 million 500 thousand yuan will be into the pockets.
"This money not to invest, not operation, how to make money ah?" the back of a bearded young in the hands of the old flip phone, choking the sentence.
There is no change in the smile on the face of the young woman, instead of looking directly at the source of the voice asked: "little brother, you say, the old man is not a pension insurance?"
The young man froze. No one to continue to ask.
In different courses, Yang Biao also had a similar question - this is not a pyramid scheme?
Young woman accused of marketing in public harm. From the bag and pulled out embroidered silk scarf to wipe the sweat, she began to tell oneself is to be direct and MLM and financial network disk pit to destitute, finally found life-saving straw, within a year to pay off debt and bought a new house "of the story.
"Choice is more important than the effort, the hard life is because the direction is wrong." The young woman waved her arms to assure you that there was no such easy, fair, and no fear of losing money as a good item, with no second.
Silent applause rujierzhi different colors -- the sweaty arm in the head waving.
Has become a marketing platform for parents of C platform to carry out the oath hand in hand"
"Absolutely guaranteed", which is the ultimate reason to lure Meng Lin.
This middle-aged man from Hohhot, the first half to help people to open a taxi, so far no car of their own, 50 thousand yuan of money is almost half of his family savings.
He introduced the occupation brothers vowed to promise not to lose money. Dubious Meng Lin almost in the second day choose to leave, the fourth day "special struggle," to the fifth day, he was eager, elementary course has played a powerful.
Listen to the seven days, he asked each person are stressed, "as long as the pay line, even if it does not work, others can also push you away from the layer. "Hard work, labor is not guaranteed."
This completely let him move the heart. In the words of "tutor", the past operation of the capital, the development of offline are their own, resulted in strong stronger and the weak weaker, system easy to collapse; and here, all new members are randomly assigned to the members of the old men, even if don't do anything, also to be able to divide a cup of a thick soup.
This is called a "socialist mutual help".
As for the development of offline "ability", can be directly promoted to leadership "diving".
Yang Biao was hit by this "fair" setting.
"Labor can make money? The farmer is not the richest! My friends, those who are better than you are good? Do you have a lifetime to be their use?" "mentor" is so to say.
Yang Biao admitted that, although the room was stuffy, this sentence is still to let his heart beat a bit.
The second day, he told his sister - introducer, borrowed 50 thousand yuan.
Sometimes it takes a few words to move a person.
More than and 50 year old Ouyang, who is known as the "long and charitable foundation" star mentor. Used to wear light colored collar shirt, he publicly demonstrated their resumes, claiming to have is on the board of directors of a listed company, now appears in front of the hundreds of faces, with a thick accent but loud, confident voice shouted: "brothers and sisters, today, I speak of is a sentence that will impress you is my blessings."
The "assets" of the master of the topic is the most good family. Each lecture he would bring tears, the pain to repeat his home to his wife and children. Hometown laofulaomu also mention the bent back. To the depths of love, Ouyang teacher put the pen page slides a throw, wiped her hands.
"If parents...... For one hundred years, we haven't succeeded yet...... How unfilial ah!"
Climax from the "long and the founder," the story of Wang Xiping. In sad background music, Ouyang Lehao Di Xiatou to a state of reciting poems show tells: Wang Xiping family in 1987 suffered upheaval, he and his father and brother also was diagnosed with lung cancer. In order to take care of his mother and his young nephew, he decided to live, and to achieve a reversal of fortunes.
The story finished, the scene was silent. Several young girl struggled not to cry, the old aunt cried directly. Student Zhao Li remember their own tears collapse". Because it is his wife suffering from breast cancer, he was forced to come up with a way to.
And in the next lesson, claiming fahao "Ji Kun" lay lady enlighten the room full of red eye of the audience, "a personal success is success?? don't call. Only to help more precious friends, we can blessed."
Not only the sensational "mentor" style, some people will be combined with the "reality" in the lives of ordinary people with enhanced pressure.
Claiming to be a key university in Wuhan, Professor Shang Hongkun was very anxious. He categorically predicted that closure of the factory, workers will be more and more, life will become increasingly difficult.
Pat says "Marxism Leninism and Mao Zedong thought long live" blackboard "business professor" look increasingly bitter. "How bad the hospitals now?? Jiuzhibuyu, drug white, dead have no dignity. Injection, chemotherapy, surgery, mortuary, everything is planned. Such a day, but also how to live?"
In the final analysis, there is only one way, that is, to invest 49800 yuan, to become rich.
Success is right in front of you. Some teachers have begun to help students to plan for a successful life: get 450 million yuan, 200 million yuan to buy a house, 100 million yuan to buy a car, leaving 100 million yuan bank, out of 50 million yuan, "to help our country."
Hear this, almost everyone happy, and people forget class discipline and unable to restrain the emotions applauded. The teacher in a piece of laughter announced "class is over", and said, in the future but also the establishment of a 10 billion yuan of Western Development Fund. "After all benefits the country and the people are the elite.
In this long after the class, the hungry audience disappeared. Someone from sitting on the bench legs cross over directly, and the old man in the door squeezed out of the shoes, was behind the man a shove, "fuck you block my way."
Etiquette in the rental house were not worth mentioning. A country's elite ", is a top priority.
For Yang Biao this did not read the University, Yanjiao gave him the opportunity to study.
Because they are taking part in the "social university" that has no tuition fees and also reduces the pressure of social employment ". Here to implement the course selection system, everyone can go to their own appreciation of the "tutor" in the free class. And mentor is the success of the older generation".
Shang Hongkun, for example, the development of the member is the primary stage, the most senior is post doctoral, you can contribute to the country".
And do not have enough to eat and sleep Tongpu, restricted freedom of MLM dens have some similarities, the Beijing seven ring known as the "home" rental housing, the rooms were spotless, the worst can guarantee a large bed. It was the "24 hour hot water home" in the song, the wireless network signal full grid, the refrigerator is full of drinks and fruit.
The standard also includes good cooking aunt and uncle a benevolent and kind countenance.
Every day after class, aunt will put the slippers in front of the door, and then the six dishes and one soup on the table. After the meal, uncle will open a bottle of beer, greeting everyone to sit in the sofa. Hear youngsters and father relationship is not good, he would put his arm around the shoulder of the former, earnestly exhort, "know the son more father, the relationship between you and your dad must do a good job."
Some people want to go out for a walk, no one will stop. Aunt took the key plug to each other, only entrust one, "come back early, Caution."
Then, if someone mentions the word "pyramid", almost all other students were at the. Uncle rather injustice ground said: "eat all, free in and out, between friends study projects and how when it comes to marketing the?"
Mentor show private mutual financing model
An internal outflow of the "industry norms" show that the organization of all the warmth, have been carefully woven.
Leadership in order to have the purpose of the "industry norms", to what people do what food, as well as the face of what the new words, are detailed provisions. "Using the name" entries indicate a few days to ingratiate themselves with the eldest brother elder sister, but even the surname is a mystery. "Off line" "penny" "lecture" these words are also all absolute taboo, must use the "partner" and "mutual funds" to "share" to replace.
Taxi driver Sun Wanping Yanjiao, two years ago, are often chartered MLM leaders. In his memory, too many men and women under the guise of "love" in the name of, deceive outsiders to develop; even many couples under one roof, a person to their invitation "to talk about feelings."
"We are increasingly alert to the marketing, and must be 5 to 7 days. In order to retain people, emotional card is the best trick." Beijing for many years engaged in the work of anti MLM community responsible person Li Xu, familiar with these routines but. He was in Guangxi into a MLM gang.
Shang Hongkun in class depict the this "large family" of the "Multi Millionaire" a good day: morning to buy food, the morning lectures, afternoon dance practice, evening performances. In another plan, he is full of sincerity to express, to set up a long and marriage introduction, for the organization to develop 1000 pairs of happy couples.
"To live is to win, to make money is just a game, happiness is the true meaning of life. You say, right? "The man who said he quit his job and was looking for a real sense of life," he said.
"Right!" the room was full of a response. The girl standing behind the business teacher loves dearly for his fan.
Yang Biao was immersed in the kind of warmth. In Yanjiao more than a dozen days and nights, he is really think life is so beautiful, ideal so great, after a few moments so easily".
Warmth just Yang Biao stay in Yanjiao, the Chinese dream interpretation, he really into the nightmare.
He clearly remember, a week's time, the instructors have said a lot of powerful policies, many of which are common people can not know."
The professor folk mutual financial "woman at the end of the first class, in a low voice to new students revealed a" secret "," the prime minister said, 'no prohibition to', hope you understand what is ".
The next day, need to understand the content becomes more. In the "specifically about the legal system" a lesson, dressed in a suit and tie, a middle-aged man played a dozen Central TV station caption video and as announcer that sonorously and slowly claimed, "the 4th of November 2014", a deputy director of the office of the central leading group on rural work, "let the new rural cooperative finance of the national enriching the project officially surfaced. Among them, the "civil spontaneous" 'restriction in the community', it is named to praise our model."
More than one class, the Chinese dream is interpreted as a pair of private mutual financing of the implied.
For example, in 2020, the overall construction of a well-off, there are four and a half years (for three and a half years, the reporter note), 900 million farmers to run off ah, this is the introduction of good policies to make the bottom of farmers rich ah!"
Pretentiously analysis also includes, the leaders said, "in 2020 so that 60% of Chinese people become million annual income of the middle class", "left four years time, not by us, is there any way?"
Heard here, the woman could not live in the back screamed: "and the national policy closely, speak good!"
"The policy of distorted and fabricated is in line with the people have the power speculation, many fabricated things but convincing." Li Xu said.
Distorted and coined national policy slides
All kinds of interpretation of the policy, in an attempt to tell the students, why they didn't "get rich first", and folk mutual financial "project is" national surface pressure, secretly support "for is part of knowledgable talent selection, for even the government and the media often exposed some" negative "and prevent adding too many people in the industry.
"Big brother you said, was the country flicker how many times?" the strong female tutor a lift to sit in front of the thin man.
Looking at each other can not say the words rose red face, she was satisfied with the other side to sit down.
"This is the" obscurantism "! Fraud does not violate the law? The country ten years no matter, a Wenzhou development. Pornography, underworld commit crime? Dongguan, Shenzhen has been the existence of. Our country is the first act in law, if the total honest waiting laws, it is not money!"
In a fake "official" documentary, don't have standard pronunciation of the narrator girl while trying to imitate broadcasting accent, words such as "the Chinese government administration for Industry and commerce", or let undercover reporter almost laugh.
However, for the "social university" many "students", these words are worth their shuttle in the building to follow. A lot of life is afraid to catch the next class, would rather give up waiting for the elevator, climbing to the 20 floor. More people will play the video when the tutor, took out a cell phone crazy shoot, as a teaching material to persuade friends.
The brightest moment flash, is hundreds of thousands of people gathered in a "new year dinner". According to the "mentor", every few days to hold a dinner, one is waiting for pickup of the taxi can be caused by road traffic jam.
Late July 10th
Interpretation of the news hot spots, showing sensitive events, more exclusive analysis, in the "things" WeChat, scan two-dimensional code free reading.